Floral Designer
While every challenge is different, the process remains the same. It starts with a good conversation. A listening ear. Because it makes quite a difference whether you are working on a modern bridal bouquet or a traditional funeral work.
A series of bouquets for the promotion of a grower and a daring concept for the final of the Dutch Championships Flower Design are not exactly the same.
Once it is clear what the customer wants, once the assignment has been clearly heard, then it comes down to the products. I prefer to work with products from the best growers. Fortunately, I can always do that, because I have a close network of growers and buyers around me with whom I have good contact. Combine that with my professional and creative view and it is clear: that every bouquet of flowers is a winner.