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Join the larges international floral platform, and let the industry discover you.
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‘Having the best flowers are not per sé the key to success in the flower industry'.
Genuine Pink is definitely a color that we need at this point in history: a color to bring us closer to each other again, a color to build bridges.
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This showcase of established commercial brands and newly promoted selections was well received with great attendance from Kenyan and Ugandan growers.
Anticipation for Season 4 of J Schwanke’s Life In Bloom is building thanks in large part to the commitment shown by the show’s underwriters.
In an effort to get more Americans enjoying more flowers, more often, Calflowers initiated a remarkable campaign.
British designer Thomas Heatherwick has unveiled a plant-covered shopping centre in Shanghai that incorporates over 1,000 trees and 250,000 plants.
These canvases of lush foliage look real enough to touch.
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I'm always on the look out for unusual flowers, foliage and botanical materials to add into my designs
Lily Violet May Flowers offers a bespoke wedding and event service which rivals all others
Inspiring people to create a home and a life of joy and grace.
No matter which trend you choose on Valentine’s Day, the most important thing is that nothing else can better express affection than flowers.
No flower marks the start of a new season and new beginnings quite like the tulip does. But did you know that a few stolen bulbs led to an entire tulip mania?
The perfect way to say "I love you" when words are not enough.
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In-house show with spray roses, London eye varieties, new Kenya assortment, retail mix, sea transport proven, and more roses from De Ruiter.
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Let’s change the world together with a plastic-free floral block, your 100% biodegradable floral foam alternative.
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Enjoy this online booth at Thursd Online Trade Fair, and don't forget to hop onto the Virtual Inspiration Events.
A breeder’s choice for the start of an extraordinary floral year.
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So many rose varieties, with even more possibilities to buy them.
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This is all you need to know about breeders United Selections and Könst Alstroemeria and their award-winning assortments.
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Making the difference with customers and partners.
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Bringing begonia to a higher level with new wondrous varieties and wonderful colors.
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Simply Calla has launched a fresh new inspirational website to bring inspiration and the calla-experiences of florists together.
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In the world of flowers, a gentle change is taking place. Start the year off well with these top floral trends created in collaboration with Gregor Lersch.
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Innovation & product facilitators helping all sectors of the floral industry.
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Floricultura breeds phalaenopsis for every grower, for every climate zone, and for every kind of consumer.
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Creating premium and unique roses like Bellalinda and the Mayra’s series.
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These are our most wonderful and colorful flowers for this winter season.
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The Online Booth of Decofresh for the TOTF 2022 Winter Edition contains six subjects. Read about them here.
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On top of the latest trends and news, and always on the lookout for the latest flower innovations.
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At home in the future with contemporary green education and versatile study programs.
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The Thursd Online Trade Fair (#TOTF2022) is an online-only exhibition. And the most important online floriculture fair globally.
What happens when you put two world renowned florists in a floral dialogue?
Color is the strongest means of communication. It's the first and most direct aspect that anyone registers when looking at a design piece.
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A photoshoot featuring my favorite variety of them all: the Finally Rose grown by Rosaprima.
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I just have to look around me to get inspired.
John Pouw, a founding father of today’s rose world. His novel in the making; from an old boys’ industry to a competitive business.
Since so much goes into this holiday, Valentine’s Day is certainly one of the most important occasions in the year for those in the floral industry.
Swept of our feet by the beauty of form, texture and color of this amazing Ranunculus Alnair.
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AMY BALSTERS - THE FLORAL COACH Amy's story is one that many of you can relate, I'm sure... the passion, the hope, the dreams and the tears. Amy Balsters is an acclaimed floral designer and educator with vast industry experience spanning two decades. Amy received her professional training at the accredited Gold West College Floral Design and Shop Management program. She built a successful freelance career working alongside many industry giants, ran her own special events studio, Amy Nicole Floral, and now uses all of her expertise to coach and train floral designers to reach their goals.
Top Read Tip: The Top 10 Flower Podcasts You Must Follow
Your winter doesn't have to be bleak because begonias are here to add a much-needed dose of that vitalizing summer feeling into our lives during the colder months.
With over 128,000 hashtags on Instagram, the philodendron gloriosum can be safely labeled as a crowd favorite that is as glorious as the name suggests.
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Inspired by Brazilian Carnival and Native American skin-walkers, these wearable constructions blend female empowerment with self-created mythology.
At first I was inspired by the legends of indigenous people and how they used the skins of animals to transform into them, creating a bridge between the human and animal worlds.
It is a constantly changing subject but as more products are created for florists to use in their designs, sustainable floristry will evolve.
You can't go wrong with this selection, since the color of Cloud Nine is PINK!
The remarkable story of two Dutch farmer's sons who went to Canada to seek their happiness and fortune in growing plants.
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So much to know about roses that it dazzles you - interesting 'did you know that'-items to make you love these beautiful flowers even more.
With a 52% global market share, no one knows cut flowers like the Dutch do. Or as they say at We Are Flowers: "It's in our roots. Those flowers, that's us."
The most expensive houseplant ever sold
Capturing life in the midst of both decaying and blossoming, Kengo Takahashi has catapulted metal arts in Japan forward with his innovative use of technology.
Real black doesn't exist in roses
A conscious and ecological approach to flowers
Tulips are magical flowers that fascinate people of all ages and origins. As reliable as they are beautiful, these 5 tulips win more admirers every year.
Lucky rainbow colors, keep an eye on us
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