What's New on the Floral Markets Today

Rosaprima Introduces Three New Rose Varieties to Support Seasonal Demand Rose French Kiss, Rose Razzmatazz, and Rose Powder Puff are here and you'll love them!

Cut Flowers Thursd Now

May 08 | 3 min read

Your Weekly Dose of Floral Art With Vaisselle According to the owner Léa Zana, the world needs more flowers and more color, reason why she created Vaisselle.

Floral Art

May 08 | 3 min read

Benefits of Plants in Office – Why Plants Improve Productivity and Well-Being Adding greenery to your office space supports better concentration, lowers stress levels, and creates a more comfortable and productive environment.

Floral Education Flowers Indoor Plants

May 08 | 7 min read

8 Fragrant Houseplants That Will Make Your House Smell Nice Welcome your next guests into an indoor space that smells pleasingly amazing with these plant options.

Indoor Plants Floral Education

May 08 | 5 min read

Education and Training as Key Drivers of Sustainable Floriculture Practices The modern-day flower industry's growth has made continuous, well-thought-out training as essential a part of business as any other sustainable practice.

Floral Education Sustainability Voices of the Industry

May 08 | 8 min read

The Modern Flower Shop and Where We're Going People haven't changed. They still crave connection with another person, and what better way to express feelings in that relationship than with flowers?

Voices of the Industry Floral Education Flowers

May 08 | 4 min read

Enter the Flowerverse With Ball SB Varieties Developed around carefully selected varieties by the renowned breeder, the new [Flowerverse] brand shows how flowers can go beyond arrangements and transform into immersive experiences.

Voices of the Industry Floral Designs

May 08 | 2 min read

Become a Thursd Author and Share Your Voice With the Floral World Awaken your blogger within and take a leap into a floral and planty universe filled with possibilities!

Remarkable How It Works Floral Education

May 07 | 9 min read

Thursd Shop Is Coming - Direct Sourcing for European Florists Thursd Shop connects quality-focused florists across Europe directly with verified flower growers. Origin transparency, fresher product, and a sourcing story your customers will actually remember.

Thursd Now How It Works

May 07 | 6 min read

Colombian Floriculture: How Mother’s Day Exports Create Social Impact in Rural Communities The story behind the operation where millions of flowers leave Colombia destined for homes, supermarkets, and floral retailers around the world.

Trending Special Days Thursd Now

May 07 | 4 min read

BROKEN... When Floral Design Moves Beyond Decoration – Team Romania at Floralien Ghent 2026 This powerful installation explores fracture, tension, and connection: floral design can engage with uncertaintay without resolving it.

Voices of the Industry Trending Floral Events

May 06 | 4 min read

From Farm to Florist: How Kenyan Growers Can Build More Value Kenya's flower farms have built production excellence on a global scale. The next step is owning more of the value around those flowers. Thursd Shop opens a direct, curated channel from grower to florist.

Cut Flowers Thursd Now

May 06 | 8 min read

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