What's New on the Floral Markets Today

85% Imported: Why American Flower Farmers Showed Up in Washington This Spring The 2026 Flower Fly-In brought American growers to Capitol Hill with a sharper-than-usual argument: the U.S. imports 85% of its cut flowers because Washington designed it that way. Now the same Washington is being asked to design something different.

Thursd Now

May 06 | 6 min read

J Schwanke Is Still Getting People to Buy Flowers I had J on Flowers and Cents recently, and honestly, it felt less like an interview and more like catching up with an old friend from the flower family.

Voices of the Industry

May 06 | 10 min read

From Farm to Florist: How Kenyan Growers Can Build More Value Kenya's flower farms have built production excellence on a global scale. The next step is owning more of the value around those flowers. Thursd Shop opens a direct, curated channel from grower to florist.

Thursd Now

May 05 | 8 min read

myThursd Meetup Spot: Your Gateway to Floral Collaboration and Thursd Shop Connecting the whole of floriculture in one floral meetup spot.

How It Works

May 05 | 10 min read

15 Flowering Vines That Will Look Great Added to Your Garden Add some color and height to your landscape to increase your outdoor's ornamental appeal.

Garden Plants Outdoor Plants Floral Education

May 05 | 8 min read

Linking Biodiversity Conservation With Floriculture Sustainability Conserving the biodiversity is not just an adjunct to effective flower cultivation, but the very basis upon which a sustainable flower production thrives.

Voices of the Industry Floral Education Flowers

May 05 | 10 min read

21 Cities Picked as AIPH World Green City Awards 2026 Finalists Recognizing the role of city authorities in promoting how plants can solve incessant urban problems.

Trending Floral Education Floral Events

May 05 | 8 min read

BROKEN... When Floral Design Moves Beyond Decoration – Team Romania at Floralien Ghent 2026 This powerful installation explores fracture, tension, and connection: floral design can engage with uncertaintay without resolving it.

Voices of the Industry Trending Floral Events

May 05 | 4 min read

Can Sugar Help Your Cut Flowers Last Longer in the Vase? Most people have heard at least one grandmother's trick for keeping flowers fresh for extended periods, and this is almost always part of that conversation. But does it really work?

Trending Floral Education Cut Flowers

May 05 | 5 min read

Acacia Creative Studio Returns to RHS Chelsea 2026 With 'Chlorophyll: The Colour of Life' Rachel Kennedy and Xue Wang explore the hidden chemistry behind photosynthesis and translate it into a floral story about energy, change, and renewal.

Floral Events Floral Designs

May 04 | 6 min read

Social Anxiety and Event Work in Floristry Floral artistry attracts introverts, yet client-facing events demand social skills that trigger anxiety.

Floral Education

May 04 | 7 min read

Dior Bets on 3D Florals for Fall 2026 Footwear at Paris Fashion Week This time, the luxury fashion brand has nailed it with their latest fashion collection inspired by water lilies, most shockingly seen on footwear.

Remarkable Flowers Floral Art

May 03 | 3 min read

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