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What Does Fair Really Mean?
Fairtrade Is More Than Just a Label – It Is a Framework for Fair Wages and Dignity This working framework and certification define the daily life on a flower farm, setting rules on pay, safety, wellbeing, dignity, and worker representation.
Blooming Haus founders
Florist Special With Blooming Haus Michal and Michael show that floristry can be environmentally honest and socially responsible at every stage, from how flowers are grown to how they are designed, used, and returned to the earth.
Interviews
Jul 14 | 6 min read
The Rose Is Going by Sea. And That Is Good News for Global Floriculture
The Rose Is Going by Sea. And That Is Good News for Global Floriculture Sea freight is turning from experiment into strategy for flowers from Kenya, Ecuador, Colombia, and Ethiopia. Ruud van der Vliet explains why the future of flowers will not be less global, but smarter, cleaner, and better organized.
No Legal Limit of Residues on the Flowers You Buy
Pesticide Residue on Flowers: The Gap No One Talks About For food there are strict residue limits. For flowers there are none. That gap is finally being noticed, and the sector that gets ahead of it will own the trust.
Sustainability With Soul
Our Enemies Are Not Bad People. They Are Bad Ideas. The flower and plant sector has spent a decade on the receiving end of one idea: local is good, imported is bad, less is moral. The people carrying it are often sincere. The idea itself is destructive. A case for sustainability with soul, not sustainability as guilt.
TAK leaves
TAK Global’s Commitment to Sustainable Agricultural Practices Through initiatives focused on organic waste reutilization, renewable energy implementation, recycling systems, and environmental conservation, TAK continues to develop agricultural practices that integrate operational efficiency with environmental responsibility.
Sustainability
May 27 | 4 min read
This Is Why Education and Training Are Key Drivers of Sustainable Floriculture Practices Across the Flower Industry
Education and Training as Key Drivers of Sustainable Floriculture Practices The modern-day flower industry's growth has made continuous, well-thought-out training as essential a part of business as any other sustainable practice.
Verdissimo certified
Verdissimo Achieves Full Florverde Certification – A New Benchmark in Sustainable Preserved Nature For partners and clients worldwide, it represents not only a certification but a guarantee of trust, transparency, and long-term value.
Rosaprima sustainability
Rosaprima Highlights Resource Stewardship Approach to Sustainable Floriculture on Earth Day This approach is supported by a comprehensive certification framework, including Florverde® Sustainable Flowers (2026), alongside Rainforest Alliance (since 2013), SMETA (since 2019), Flor Ecuador, and BASC.
Stop Apologizing for Flowers — We've Never Been Better
I'm Tired of Apologizing for Flowers We've never been this good. And yet somewhere along the way, this industry has learned to speak about itself in a voice full of footnotes and apologies. Time to change that.
Voices of the Industry
Apr 22 | 3 min read
What You’d Want to Know When It Comes to Chemical and Biological Crop Protection Approaches in Floriculture
Chemical and Biological Crop Protection in Floriculture – Understanding the Nuances As markets tighten residue limits and climate change reshapes pest pressure, the ‘spray and hope’ approach is no longer viable. It is replaced by a more pragmatic way of protecting crops, starting right in the soil.
American Floral Endowment’s Sustainabloom Study Affirms That Sustainability in Floriculture Is a Shared Responsibility, but Not a Uniform Priority Across the Sector Segments.
New Study Shows Floriculture Sustainability Is a Shared Vision With Sector-Specific Approaches There is no single blueprint for sustainable practice across the floral supply chain. While the sectors are tightly connected commercially, their individual environmental focus areas largely diverge.
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