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BLOOM's - The Leading German Publisher for Floral Lifestyle

Opening up a world of decoration with flowers, plants, and the latest trends

By: THURSD. | 29-04-2021 | 2 min read
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BLOOM's GmbH was founded in 1992 and today employs over 40 people in Ratingen and Minden. With its wide range of magazines and books, BLOOM's is the leading German publisher for floral lifestyle and specialist floristic literature. German Designer and Publisher Klaus Wagener - Article on Thursd - Featured (1)

Get to Know BLOOM's

Quote-Klaus Wagener

BLOOM's Essentials on Thursd header

BLOOM’s Agency and Professional Media

BLOOM’s GmbH was founded in 1992 and today employs over 40 people in Ratingen and Minden. With its wide range of digital media, magazines, and books, BLOOM’s is the leading German publisher for floral lifestyle and professional floristic media. Besides this, BLOOM’s runs a full-service agency for green market clients.

Advice and Support

Whether for decoration lovers or professional florists: Almost all creative ideas for BLOOM’s media are developed by a large team of designers in the Minden creative center. In addition to a large design studio, there are various photo & video studios and floral design workshops in Minden on 1,600 m2. Over 10.000 photos & videos are produced there every year. For BLOOM’s own media, and on behalf of customers. As a full-service agency, BLOOM’s advises and supports associations, manufacturers, breeders, trade fairs, importers, wholesalers, and retailers from the green sector in all marketing issues. On top BLOOM’s offers direct access to its professional and consumer media Portfolio. BLOOM's - The Leading German Publisher for Floral Lifestyle - Article on Thursd (4)

The BLOOM's Team

In Ratingen, Andrea Rothe holds the position of sales management, she is also responsible for communication and advice. Hella Henckel (graduate horticultural engineer and partner) is the editor-in-chief at this location and is responsible for the text and conception. In the Minden design studio, Klaus Wagener, managing partner, and former florist world champion is the head of the florist creative team. Timespirit and lifestyle essentially determine the work of the BLOOM's designers. In Minden, the team around Dipl. Designer Marion Bauer is responsible for the analysis and implementation of current trends. BLOOM's - The Leading German Publisher for Floral Lifestyle - Article on Thursd

BLOOM's Deco

BLOOM's DECO is a lifestyle and hobby magazine, distributed as a special-interest magazine through selected magazine retailers, train stations and airport bookshops, and exclusive flower shops. BLOOM's - The Leading German Publisher for Floral Lifestyle - Article on Thursd (1)

BLOOM's View

This is a FLORAL - DESIGN - TRENDS Magazine.

BLOOM's Praxis

A Business and Day to day business magazine. BLOOM's - The Leading German Publisher for Floral Lifestyle - Article on Thursd (6)

BLOOM's Basics

Through learning books and training, Basics in Floral Design are shown. Also, Youtube movies with DIY and workshops are very popular. BLOOM's opens up the whole world of decoration with flowers and plants. The latest trends in shape, color, and materiality - and not just for the private sector, but also for professional florists and trainees on the way there. Check out the Youtube channel for tutorials.

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