Despite, or especially during, the corona pandemic, Thursd wants to add a soft positive note to floriculture design with the Floral Trend Color 2022, called Genuine Pink. A romantic and soothing color that connects people and centers around the theme 'Building Bridges'. 
The Time for Building Bridges is Upon Us
Thursd opts for a sincere, honest floral trend color for 2022. There is a lot of anger in the world. Anger about inequality, about injustice. Everyone is in some bubble that doesn't listen to other bubbles. Colors symbolize the side people choose. What flag are you walking around with? What colors do you show on your social media profile? It's time to build bridges. If there's one color that reconciles, it's pastel pink. This color calms the mood. Genuine Pink endears and softens. It emphasizes the need for reconciliation, as flowers and plants always convey a message of love and comfort, never of hatred. The trend color shows that there is hope that people will listen and respect each other again. 
Plants and flowers have a direct influence on our lives. They do not only decorate our home and special events but can also improve our health, change our mood, and invite us to build meaningful bonds. That’s why this year the Thursd Floral Trend color centers around ‘Building Bridges’. While navigating through the challenges of this ‘new normal’ we are living in, flowers are more important than ever for our health and well-being and how we stay connected with the world. This applies to both the connection we have with ourselves, but also the ones we build with others.
Picture via A Much-Needed Dose of Serene Happiness
The calming and inviting hue of the Thursd Floral Trend Color Genuine Pink brings a much-needed dose of serene happiness to break anyone out of a COVID or stress-induced funk. It urges us to take a breath, a step back, and focus on emotional connections and the bonds we create with the people around us. The floral community has spread hope amid the pandemic using the power of flowers and this will remain a critical theme in 2022. 
Via Flowers Gap Distance
Throughout the pandemic, flowers have bridged the sudden, often physical distance between family, friends, lovers, and coworkers. Imposed social distancing measures and the postponing of gatherings and events that kept us from how we normally experience life has created a gap in our society. This leads us to other forms of communicating and staying connected; and how to convey a message or a feeling better than with flowers?
Flowers Improve Emotional Well-Being
Flowers have the capability to trigger the release of endorphins and those little 'feel-good' chemicals in our brain. These chemicals are natural healers that help us release stress, lighten our moods, and increase our overall satisfaction. Working with flowers can also boost our energy levels and improve our productivity. By improving emotional well-being, flowers are a springboard for building personal and interpersonal connections.
Via Flowers Symbolize
Since Victorian times, flowers have had a language of their own. But instead of through words, flowers communicate through shapes, quantities, myths, and traditions. Whether you want to express love or sympathy, send well wishes, or celebrate an important milestone with someone: flowers can say it all. Even through color, of which the article 'Different Colors of Roses and Their Meaning' is a prime example, flowers help us communicate and create understanding. When words are not enough, count on flowers to convey a heartfelt message.
Flowers Bond
For many centuries, flowers have been a visual symbolization of how we feel about the relationships in our lives. The act of giving flowers is an integral part of both platonic and romantic relationships. Flowers bond. The increased contact with loved ones through this medium of nature is especially valuable during times of stress and division.
Via Flowers Teach
Everyone who has worked with plants and flowers before - whether that's on a professional or personal level - knows that nature is one of the best teachers. It helps us develop important life skills, like responsibility, time management, creativity, and communication. But besides their teaching abilities, flowers and plants are perfect hobbies too that allow us to take a break and enjoy our time, from tending to gardens to designing and arrangement.
Building Bridges
The steps we all take towards a difference, are those that matter. Let’s ‘flower’ in #genuinepink together on social media, bring more positive energy, and meaningful connections to our lives through the voice and creativity of the floral industry. You can read more about the Thursd Floral Trend Color 2022 and its accompanying color palette in the article 'Thursd Floral Trend Color 2022 - Genuine Pink'. #genuinepink #thursdfloraltrendcolor #genuinepinkcolor #floraltrendcolor
