We would like to invite you for a digital tour through our booth and see what’s new in the Deliflor assortment of disbudded, spray, and santini chrysanthemums! We have so many new, inspiring products to show you!
But first, let us introduce ourselves: we are Bob Persoon and Bente van Luijk, and we will show you around in our booth. We are market managers and are responsible for the commercial activities to introduce and promote our new varieties. If there is anything you would like to ask, don’t hesitate to contact us.
Being the market leader in breeding and propagating chrysanthemums, Deliflor wants to inspire growers, traders, and florists with surprising new chrysanthemum varieties year-round. Because of our intensive breeding activities, we are able to introduce around 15 new commercial varieties throughout the year, each year! By doing so, we enable our growers to select new colors and shapes which they can add to the colorful collections they supply. And also, we give florists the opportunity to surprise their customers with new flowers every time. That’s our way of bringing beauty to life.
Novelties of 2021
This spring we have added so many new varieties to our assortment! New disbudded and spray varieties, but we also keep adding lovely santini chrysanthemums to our collection. The demand for these small varieties is high and we were able to breed some striking novelties in this segment. The large disbuds remain popular as always and we have added some extraordinary shapes, such as the pink spider Cipria and a red addition to the outstanding Baltazar collection: Baltazar Flame. In the spray assortment, we have added some nice spring/summer colors. So enough news to choose from. And a lot more coming this year!
NEW SANTINI: Maradona
Maradona is a remarkable new santini by Deliflor. A chrysanthemum with a name that needs no explanation. The little man with the iconic stardom, who unfortunately passed away last year. An honorable name for this new white santini by Deliflor. Maradona is a combination of a spider santini and an anemone that makes it look like a true star. A distinctive variety in the assortment of santinis on the market.
Santini specialist Funny Santini chose this variety to extend its assortment. And not in a modest way: the supply of Maradona will increase to 36,000 stems per week!.
Recently Deliflor and Zentoo have introduced another beautiful new chrysanthemum: the pink spider Cipria. The light pink powder tint is the perfect color for spring. How about a bridal bouquet with this elegant pink Cipria? The firm, thicker petals and the large flower make Cipria a striking asset in each bouquet! When put in a vase the bloom will even grow bigger!
Did you know this specific variety was used in the marvelous flower decorations during the 2021 Eurovision Song Contest which took place in the beautiful city of Rotterdam, Netherlands?
Watch this short inspirational film about the new chrysanthemum Cipria.
NEW SPRAY: Abbey Cream
The beautiful new soft cream colored spray chrysanthemum Abbey Cream is a welcome addition to the Deliflor assortment. The soft yellow-cream color suits the pastel colors we love so much this time of year. Abbey Cream is a new member of the Abbey family, which already consists of the white-pink Abbey and the brighter Abbey Yellow.
Chrysanthemum Abbey Cream
Chrysanthemum Abbey and Abbey Yellow
Zentoo is the supplier of the complete Abbey collection.