International Day of Pink - Celebrating Diversity and Fighting Bullying

By wearing pink we can contribute to a more inclusive and accepting world, where everyone can live with dignity, respect, and equality.

By: THURSD. | 05-04-2023 | 6 min read
Special Days
International Day of Pink Header

The International Day of Pink is an annual event on the second Wednesday of April each year. This year it will be celebrated on the 12th of April. The day is dedicated to raising awareness about discrimination, bullying, homophobia, and transphobia, with a particular emphasis on supporting LGBTQ2+ youth. The Day of Pink was first observed in 2007 in Canada as a response to an incident of homophobic bullying that occurred in a high school in Nova Scotia. Since then, the event has grown to become a global movement, with participants from all around the world taking part in activities aimed at promoting acceptance and understanding of diversity.

Birth of International Day of Pink

Two students, David Shepherd, and Travis Price, witnessed a gay student being bullied and harassed for wearing a pink shirt to school. In response, Shepherd and Price rallied their peers to wear pink shirts to school the next day in support of the bullied student.
The simple act of wearing pink shirts sparked a movement that would become known as the Day of Pink. The event quickly gained momentum, spreading across Canada and beyond. Today, the Day of Pink is celebrated in countries around the world, including the United States, Australia, and Brazil, among others.

The International Day of Pink is a day set aside to encourage people to stand up against bullying and discrimination based on sexual orientation, gender identity, and expression. It is a day when individuals, communities, schools, and businesses come together to raise awareness about the harm caused by discrimination and to promote equality and inclusivity for all.

The Day of Pink is celebrated in many different ways, including wearing pink shirts, bracelets, or ribbons, hosting events and activities, and spreading messages of support on social media. The event is an opportunity for individuals and groups to show their solidarity with the LGBTQ2+ community and to stand up against bullying and discrimination in all its forms.


International Day of Pink Quote Justin Trudeau


International Day of Pink Campaign Courage
Photo by @intldayofpink


The theme for International Day of Pink 2023

The theme for the International Day of Pink 2023 is "Courage". This theme aims to emphasize the courage of creating a world where everyone feels accepted, valued, and supported, regardless of their sexual orientation, gender identity, or expression, to join the stance of having the courage to be yourself, to be kind, and so much more...


International Day of Pink 2023
Photo by @intldayofpink

The theme is a reminder that inclusivity, belonging, and the courage to be yourself, are essential for the well-being and happiness of all individuals, and that everyone has a role to play in creating a world where everyone feels welcomed and included. It is an opportunity for individuals, organizations, and communities to reflect on their own practices and to take action to ensure that everyone feels included and valued.

Activities for This Year's International Day of Pink

As the International Day of Pink approaches, many organizations and communities around the world are planning a range of activities and events to mark the occasion. Some of the actions that will take place this year for the International Day of Pink include:

Wearing Pink

One of the simplest ways to show support for the Day of Pink is by wearing pink clothing or accessories. Many schools, businesses, and individuals will be wearing pink on April 13th to show their support for the LGBTQ2+ community and to stand up against bullying and discrimination.

Virtual Events

These events include online panel discussions, webinars, and virtual gatherings that focus on promoting inclusivity and raising awareness about the harmful impact of discrimination.

Social Media Campaigns

Social media will play a significant role in raising awareness about the Day of Pink this year. Organizations and individuals will be sharing messages of support and using hashtags like #DayofPink, #StopBullying, and #EndDiscrimination to spread the word.

Educational Programs

Many schools will be hosting educational programs and workshops to promote inclusivity and raise awareness about the impact of bullying and discrimination on mental health and well-being.


Some organizations will be using the Day of Pink as an opportunity to raise funds for LGBTQ2+ charities and initiatives that support the community.

International Day of Pink T-Shirts
Photo by @intldayofpink


The Effect on Mental Health of Bullying and Discrimination 

Bullying and discrimination can have significant negative effects on mental health, both in the short and long term. The impact can vary depending on the severity and duration of the bullying or discrimination, as well as the individual's personal resilience and coping strategies. Here are some of the potential effects on mental health.

Anxiety and Depression

Bullying and discrimination can cause feelings of anxiety, depression, and stress. Victims may experience a constant sense of fear, sadness, or hopelessness, which can lead to a lack of motivation and difficulty with daily activities.

Low Self-Esteem

It can have a significant impact on self-esteem and self-worth. Victims may begin to doubt their abilities and feel unworthy or inadequate, which can lead to feelings of isolation and loneliness.

Post-Traumatic Stress Disorder (PTSD)

In some cases, bullying and discrimination can lead to symptoms of PTSD, such as flashbacks, nightmares, and avoidance behaviors. This is more likely to occur when bullying or discrimination is severe or ongoing.

Substance Abuse

Victims of bullying and discrimination may turn to drugs or alcohol as a way to cope with the emotional pain. This can lead to addiction and other negative consequences.


In extreme cases, it can lead to suicidal thoughts and behaviors. People who suffered from bullying may feel like there is no way out of their situation and that suicide is the only option.

It's important to note that not everyone who experiences bullying or discrimination will develop mental health issues. However, it's crucial to take the impact of bullying and discrimination seriously and provide support to those who may be struggling. This includes providing access to mental health resources, creating a safe and inclusive environment, and promoting empathy and respect for all individuals.


International Day of Pink Heart in Blossom


International Day of Pink and Diversity

There is a wide range of sexual orientations. While heterosexuality is the most common sexual orientation, there are many other sexual orientations that exist, including homosexuality, bisexuality, pansexuality, asexuality, and more. Sexual orientation is a complex and diverse aspect of human sexuality.

Justin Trudeau, Prime Minister of Canada:

"Every person is unique, and every person deserves to be valued for who they are, not judged or discriminated against for who they love."

LGBTQ+ identities are valid and deserving of respect. There is nothing shameful about identifying as LGBTQ+. These identities are valid, natural, and deserving of respect, and everyone should be able to express their gender and sexuality in ways that feel authentic to them.

Sexuality is a diverse and complex aspect of human life. Sexuality is not black and white, and there is no "normal" when it comes to sexual identity or expression. Rather, sexuality is diverse and complex, with many different orientations, preferences, and practices that are all valid and deserving of respect.

It's obvious International Day of Pink is an important event that promotes acceptance, diversity, and inclusivity for all. It is a reminder that everyone deserves to be treated with respect and dignity, and that together, we can create a world where everyone feels welcomed and included.


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