Mastery Unveiled: How It Works for Flower Enthusiasts

10 Questions to Katya Hutter, Luxury Floral Designer "I am quite structured and resourceful, so my work process is usually smooth, even if it requires 12–15 hours of work a day. I believe that if you plan well and intelligently, you can avoid 90% of problems."

10 Questions Interviews

Jul 06 | 14 min read

The People Behind Thursd: Meet Marcel de Romph This article is the first in the new People Behind Thursd series, where we introduce the people who help shape the platform behind the scenes.

Interviews

Jul 06 | 11 min read

Happy Hydrangeas, Not Droopy Ones – Handle With Care and Save Your Stems Ensuring they get the right amount of sunlight and paying close attention to soil quality are key factors. Find out more here!

Garden Plants Outdoor Plants Flowers

Jul 06 | 5 min read

Do You Know What's Almost Here? Chrysanthemum Week in Colombia! Organize your trip with time because this event is a must-attend in the floral industry, marking week 35 as one of the most important in the floral calendar.

Floral Events Trending Chrysanthemums

Jul 05 | 4 min read

Sunflowers and Why They Are Linked to Happiness Why (and how) do these magnificent flowers reliably bring a sense of joy, glee and delight to people everyday?

Top Floral Stories Floral Education Flowers

Jul 05 | 7 min read

Charming Camellia and What You’d Love to Know About This Alabama State Flower A slow-growing shrub that features smooth, dark green, polished leaves that hold their appeal even when the plant is not blooming. It produces flowers in shades of white, pink, red, and occasionally pale yellow, depending on the cultivar.

Top Floral Stories Floral Education Flowers

Jul 03 | 8 min read

The Sea Holly – All You’d Want to Know About This Spectacular Perennial From its fascinating origins to its diverse applications in varied contexts, this is what you'd want to know about this flowering plant.

Top Floral Stories Floral Education Perennial Flowers

Jul 03 | 13 min read

Helping Sunflowers Shine Longer With Expert Flower Care These tips provided by Chrysal and Daily Sunshine will create stronger Helianthus from grower to consumer.

Cut Flowers Floral Education

Jul 03 | 5 min read

Sea Freight and Air Freight – Diversified Cold Chain Logistics for Sustainable Profitability Several investments are widely cited as necessary to make a hybrid model featuring both modes work for flower transportation.

Floral Education Cut Flowers Sustainability

Jul 03 | 8 min read

Habitas Bacalar – An Oasis Close to Water, Trees, and Silence Join this episode of architecture in nature to find out more while seeing stunning pictures of the location. You'll want to go asap!

Travel Architecture

Jul 03 | 3 min read

Experience the True Charm of Cut Veronica Flowers in Floral Design The year-round availability makes these flowers a consistent staple in commercial floral design as a preferred choice for florists.

Top Floral Stories Cut Flowers Floral Education

Jul 03 | 10 min read

The Tree Whisperer of São Paulo Who Greened a Piece of the City’s Concrete Jungle Alone, Helio da Silva, a Brazilian retiree, planted tens of thousands of trees, changing a once crime-ridden wasteland into the magnificent Tiquatira Linear Park.

Remarkable Floral Education Sustainability

Jul 03 | 9 min read

Demystifying Magic: How It Works