The British Flower Collective – What Do They Do?
If you seek to source seasonal British flowers, find a principled local florist, or connect with a grower community that takes provenance seriously, this collective is usually an excellent starting point.
Flowers That Symbolize New Beginnings
Flowers do not just beautify a place or ornament the moment, but carry a message, which could be anything that one wishes to communicate.
New Study Puts Into Context What Gen Z Wants From Flowers
Presented by the Floral Marketing Fund (FMF) and co-sponsored by industry leaders, CalFlowers and FTD, it provides research-based guidance on how to reach and connect with the Gen Z market – insights that will help increase sales!
Why Do Some Cultures Avoid Certain Flowers?
Flowers carry more than just their beauty, color and scent. In many places, a bouquet is also a message about grief, luck, romance, or social respect. So, the wrong flower can say the wrong thing.
Why Do Some Flowers Open Only During the Day?
The science behind this phenomenon comes down to evolution, ecology, pollinator behavior, and the biological rhythms that govern almost every living thing.
Why Do Some Flowers Change Their Colors?
In many cases, it is part of a plant’s strategy for attracting pollinators at the right time, then signaling that the flower has already done its job. In other cases, it is chemistry at work. But there are more reasons...
