Laura Draghici is the owner of Romanian floral art studio Chic Fleuriste. She gives a peek into her portfolio of Mother's Day's floral designs. This year it's 'Different'. Chic Fleuriste is specialized in creating enchanting and unique creations, like floral jewelry, designs for weddings and baptisms, and special floral arrangements. Read Laura's monologue and be inspired by her sincere story.
From a Bank Manager to a Florist
Laura Draghici: "From a manager of a bank to a florist. That’s my story in short. Being an economist with a Bachelor in Finance and Banks and an international EMBA degree in business, I left my well-paid job at the bank and started my own flower business seven years ago. I was convinced that my passion for flowers would be my success. And so it was, it is and it will be!
I am the happy blooming owner of a wonderful flower workshop in Ploiesti, Romania, about 60 km from Bucharest, the capital of the country. In this period of Corona my shop is closed, but I have found ways to work and create. I worked from home with what I found in my garden. I used this period to create, to participate in different online flower competitions, and also to let people know me on media from my flower perspective. I also used this time for reading about flowers, preparing for my advanced EMC exams, trying to design arrangements that I could only dream about in busy times because of the lack of free time.
The Big Lesson from COVID-19
Anyway, this crisis and its consequences - like having no flowers - taught me a big lesson: you don’t need lots of flowers. All you need is creativity. ‘Make heaven with what you’ve got’ is a Romanian expression. So this is what I did. I am preparing designs for Mother’s Day with what I’ve got. I had a mineral water bottle, some wire, and a few flowers... :) Because this time of our life is different, we create a floral expression called 'Different'.
