A Passion for Anthuriums, the Beautiful and Air-Purifying Plants

Jaap Evers from Evanty and Anthogether talks about his dedication to anthuriums and testing Floricultura's revolutionary varieties.

By: THURSD. | 03-05-2023 | 5 min read
Indoor Plants Interviews
Evanty Interview about Floricultura header

At 69 years old, Jaap Evers of anthurium nursery Evanty is still brimming with enthusiasm for his craft. Evanty, a combination of the family name 'Evers' and 'Anthurium,' began over fifty years ago when Evers decided to grow something different from his father's tomatoes, cucumbers, and lettuce. The family business split, with one branch pursuing lilies and Evanty focusing on anthuriums. Initially, the company cultivated anthuriums for cut flowers, but in 1998, they expanded into potted plants. Evers and his son, Marco, have since established a new nursery. In this article, we will discuss the air-purifying properties, long lifespan, beauty, and fashionability of anthurium plants.

Air-Purifying Qualities of Anthuriums

Anthuriums are not only beautiful and fashionable plants, but they also possess impressive air-purifying qualities. They have the ability to remove pollutants, such as formaldehyde, ammonia, and xylene, from the air. This helps to create a healthier indoor environment by reducing harmful substances that can negatively impact human health. Additionally, anthuriums release oxygen and increase humidity levels, contributing to a more comfortable living space. The Breathe & Bloom campaign highlights these benefits to consumers, emphasizing the importance of plants in creating a healthier living environment.


Jaap Evers Evanty Interview quote


Long Lifespan of Anthurium Plants

Jaap Evers has more reasons to believe that the anthurium plants are rediscovered by a whole new generation of buyers these days. That has everything to do with their long lifespan. A well-cared-for anthurium can live for several years and continue to produce beautiful flowers. This longevity makes them an excellent investment for homeowners and interior designers alike, as they provide a lasting touch of natural beauty to any space. And people who are into sustainability would agree on buying a plant that can be enjoyed for a year rather than a bouquet that is in the bin within a fortnight.

Without a doubt, the long lifespan of anthurium plants is a testament to the quality of the plants produced by Evanty as well. The company's unique approach to cultivating larger plants with an impressive root system has contributed to the plants' increased durability and longer life.


Evanty anthurium greenhouse


Beauty and Fashionability of Anthuriums

Anthurium plants have been enjoying a resurgence in popularity in recent years, partly due to their stunning appearance. With their vibrant colors, glossy leaves, and unique heart-shaped flowers, anthuriums make a striking statement in any setting. Their exotic and tropical appearance adds a touch of sophistication and elegance to homes, offices, and public spaces.

The fashionability of anthurium plants can be attributed to their versatility and the wide range of colors and sizes available. With over 1,000 different species, there is an anthurium to suit every taste and design preference. From bright reds and pinks to more subdued shades of green, white, and purple, anthuriums can be easily incorporated into various design schemes, both modern and traditional.


Evanty black anthurium


Evanty = Anthogether

Evanty's collaboration within the growers' collective Anthogether further highlights the importance of working together in the horticulture industry. Anthogether is a cooperative effort of five anthurium growers, including Evanty, who share their knowledge and resources to ensure the highest quality of anthurium cut flowers. By pooling their expertise, these growers can innovate and develop new varieties, techniques, and marketing strategies to meet the ever-changing demands of consumers worldwide.

This collective effort has contributed to the increased popularity and fashionability of anthuriums. By working together, Evanty and the other Anthogether growers are able to offer a diverse range of high-quality anthurium flowers, ensuring that they remain an attractive and sought-after choice for consumers globally.


Evanty anthurium greenhouse worker


Testing Floricultura's Revolutionary Faster-Growing Anthuriums

Evanty has distinguished itself worldwide by first cutting flowers from its plants for about a year or a year and a half before marketing the larger plants with seven or eight flowers remaining. This unique approach applies to both their cut anthuriums and potted plants, resulting in an impressive root system. Evanty cultivates larger plants, which many growers don't achieve when growing anthuriums solely as a plant.

Evers' collaboration with Floricultura, a plant breeding company, has allowed both parties to learn from each other's expertise. Currently, Evanty is testing three promising Floricultura varieties for faster growth rates. Evers believes the future of anthurium cultivation will involve shorter growth periods, saving time, manpower, space, and energy. This quite revolutionary innovation will not only benefit the growers but also have a positive impact on the environment by reducing energy consumption and the carbon footprint associated with the cultivation process.

The collaboration between Evanty and Floricultura is proof of the importance of continuous learning and improvement in the world of horticulture. By sharing their knowledge and experience, both companies can develop new varieties and techniques that will ultimately benefit consumers and the environment.


Evanty Anthurium d'Amour


The Global Reach of Evanty's Anthuriums

Evanty supplies its cut anthuriums both in water, with water tubes attached to the stems, and potted. The cut flowers are shipped worldwide, even as far as Dubai and China. This global reach highlights the popularity and appeal of anthuriums across different cultures and markets.

Potted anthurium plants are distributed primarily within Europe, targeting the higher-end market. Italy and Spain are significant markets, as are nearby countries such as France, England, and Germany. The demand for anthurium plants in these markets reflects their enduring beauty and versatility, making them a popular choice for home and commercial spaces alike.

The Role of in Promoting Anthuriums

Evers credits, an organization he helped establish, with improving anthurium's image. This platform has played a crucial role in educating consumers about the benefits and features of anthurium plants, including their air-purifying properties, long lifespan, beauty, and fashionability. By providing accurate and comprehensive information, has helped to increase the popularity and demand for these stunning plants, benefiting both growers and consumers.


Evanty Jaap Evers with white anthurium in box
Jaap Evers from Evanty


Anthurium: A Unique Combination

Anthurium plants offer a unique combination of beauty, fashionability, air-purifying properties, and a long lifespan, making them an excellent choice for those looking to enhance their living spaces. Jaap Evers and Evanty anthurium nursery have played a significant role in promoting and perfecting the cultivation of these plants, ensuring that they continue to delight and improve the lives of people around the world.

As a veteran of over half a century in the field, Evers and his Evanty nursery continue to innovate and breathe life into the world of anthuriums. Through collaborations with companies like Floricultura and the establishment of platforms like, they are helping to shape the future of anthurium cultivation and sharing the many benefits these plants have to offer.


Banner anthurium




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