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Thursd en Español: Reaching the Spanish-Speaking Floral World Thursd has launched its full Spanish-language platform at thursd.com/es, bringing floral stories, industry news, and professional content to more than 500 million Spanish speakers.

Thursd Now

Apr 21 | 5 min read

How Long Should a Bouquet Normally Last? Here’s What You’d Want to Know The simple answer to this question is that it depends. Several factors play into the duration that flowers ideally last in a bouquet.

Cut Flowers Floral Education Indoor Plants

Apr 21 | 6 min read

Lei Day – The Perfect Time to Celebrate the Spirit of Aloha With Hawaiian Flowers On this day, people come together in music and dance, celebrating the beauty and significance of the floral garlands that symbolize love, friendship, and appreciation.

Special Days Floral Events

Apr 21 | 10 min read

Florist Special With Andrew Ruiz The flower is therefore not just a material, but a symbolic element, a means to explore themes such as loss, desire, memory, and identity.

Interviews Floral Designs

Apr 21 | 3 min read

Mother’s Day Flowers – Which Flowers Would You Give to Your Mom? Try these flowers to show how well you know your mom by matching flowers to her personality.

Special Days Floral Education

Apr 21 | 8 min read

Caring for Your Garden Through Life's Unexpected Challenges: A Practical Guide for Plant Lovers Illness, relocation, and busy seasons needn't mean losing beloved plants with thoughtful planning ahead.

Garden Plants

Apr 20 | 13 min read

Let’s Talk About Real Connection As growers, we like to say we’re close to the market. But are we really?

Voices of the Industry

Apr 20 | 4 min read

What's New 'Round the Clock? This is the latest clock supply information for week 17.

Thursd Now Now on the markets Novelties

Apr 20 | 1 min read

Campanulove: The Campanula Cut Flowers Are the Long-Lasting Florist Flowers That Deserve More Attention A closer look at the Campanulove campaign shows how these bell-shaped flowers bring movement, softness, and lasting value into your floral designs.

Cut Flowers Floral Education Top Floral Stories

Apr 20 | 8 min read

How Traders, Florists, and Consumers Can Get More Joy From Lilies These are the best practises suggested by top-quality lily grower Bredefleur and flower food specialist Chrysal.

Cut Flowers Floral Education

Apr 20 | 6 min read

Our Study in Dutch Masters Just like the paintings that inspired our design and photo series, the intention is not just to be seen, but to be experienced and hold attention a little longer.

Voices of the Industry Floral Art Floral Designs

Apr 20 | 3 min read

Rosa's Secret - Chapter 23: Finally, Kunming John Pouw - a founding father of today's rose world and a novel in the making, from an old boys' industry to a competitive business.

Voices of the Industry Floral Books Trending

Apr 20 | 11 min read

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