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Asocolflores Mothers Day 2026
Colombian Floriculture: How Mother’s Day Exports Create Social Impact in Rural Communities The story behind the operation where millions of flowers leave Colombia destined for homes, supermarkets, and floral retailers around the world.
Special Days Thursd Now Trending
May 07 | 4 min read
Capiro at Lucia Velez awards
Colombian Floriculture Shows Global Leadership in Sustainability Through the Lucie de Vélez Awards 2026 These awards recognized the most outstanding initiatives in environmental management, socio-labor practices, and community engagement across the industry.
Thursd Now
May 01 | 3 min read
Laura valdivieso
Asocolflores Appoints Laura Valdivieso as Its New President For the first time in more than 30 years, a woman will lead the association representing Colombia’s flower industry, an economic sector that generates over 240,000 formal jobs.
Thursd Now
Apr 15 | 4 min read
All About Florverde Sustainable Flowers® (FSF)?
What Is Florverde Sustainable Flowers, LATAM's Premier Sustainability Program? The institution leads the way in the region’s sustainable flower production, ensuring that certified farms adhere to rigorous environmental, social, and ethical standards.
Sustainability Floral Education
Mar 11 | 7 min read
What Is Asocolflores? Asocolflores Is the National Association of Colombian Flower Exporters, a Guild That Has Shaped Colombia’s Rise as One of the World’s Leading Flower Suppliers Since the Early 1970s.
What Is Asocolflores? All About Colombian Floriculture’s Umbrella Association The guild remains the way to understanding how Colombia’s flower sector works and why it has such a solid standing in terms of quality and responsible production.
Thursd Now Floral Education How It Works
Mar 03 | 6 min read
Augusto Solano
Augusto Solano Closes a Successful Chapter as One of the Most Important Leaders in International Floriculture He leaves a legacy of vision, rigor, and leadership in rural development, formal employment, and Colombia’s agro-export reputation.
Thursd Now Remarkable
Feb 03 | 4 min read
Augusto Solano Webinar January 19 2026
Augusto Solano Warns of Structural Shift in Colombian Floriculture During This webinar, Augusto Solano outlines why this shift is structural, not temporary.
Thursd Now
Jan 20 | 3 min read
Colombia’s 23.7% Minimum Wage Increase and What It Means for Global Floriculture
Colombia’s 23.7% Minimum Wage Increase and What It Means for the Flower Industry A historic wage increase that has sent shockwaves through the country’s flower-growing sector. What will be the repercussions?
Floral Education Flowers Thursd Now
Jan 12 | 5 min read
Greenhouse Sustainability and Florverde Sustainable Flowers's cooperation to help growers exporting to the EU comply with the regulations.
A Partnership to Address the Upcoming EU Green Deal Requirements Greenhouse Sustainability and Florverde Sustainable Flowers's cooperation to help growers exporting to the EU comply with the regulations.
Sustainability Floral Education
Oct 08 | 5 min read
10 Questions to Augusto Solano
10 Questions to Augusto Solano, the President and CEO of Asocolflores "A Spanish saying "Mejor tarde que nunca" means "better late than never." It reminds me that some things are simply too important not to be done – even if they happen later than planned."
10 Questions Interviews
Oct 08 | 8 min read
Proflora 2025 Adriana Satizabal
Proflora 2025 Puts Colombia Once Again at the Center of the Floral World Latam's biggest floral fair showed all the beauty this country has on offer.
Floral Events
Oct 04 | 5 min read
Alexandra Farms at Proflora
Countdown to Proflora 2025 – Why the Global Flower Industry Is Heading to Bogotá Who's ready for some fun floral and networking moments in one of the largest trade shows in the world?
Floral Events Flowers
Sep 17 | 4 min read
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