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De Ruiter Ecuador Reliability vs Novelty feature
Why Rose Growers Need Both Innovation and Reliability De Ruiter helps growers in Ecuador achieve and maintain the balance between proven varieties and fresh introductions.
Cut Flowers Roses Floral Education
Jun 10 | 7 min read
Roses from Mystic flowers
Where Every Rose Tells a Story – Why Ecuador Is the Destination You Can’t Miss in 2026 This October, that place becomes even more special. Expo Flor Ecuador 2026 returns to Quito, and with it comes one of the most exciting opportunities in the floral calendar.
Voices of the Industry
Jun 09 | 5 min read
Savia Bruta masterclass
From the Origin – A Masterclass in Ecuador Introducing an Exciting Format in Floral Education This coming July, an exciting three-day Master Class Experience, led by Alex Molina, owner and CEO of Savia Bruta, will take place. Click here to learn more!
Floral Events
May 13 | 3 min read
Rosaprima new varieties
Rosaprima Introduces Three New Rose Varieties to Support Seasonal Demand Rose French Kiss, Rose Razzmatazz, and Rose Powder Puff are here and you'll love them!
Cut Flowers Thursd Now
May 08 | 3 min read
10 Questions to Marcelo Vallejo
10 Questions to Marcelo Vallejo, General Manager at De Ruiter Ecuador Roses S.A. "Leaving the world a better place than you found it is the only thing one should do."
10 Questions Interviews
May 06 | 7 min read
Kengo Kuma architecture
Kengo Kuma Bases Quito Skyscraper Design on Full Greens and 'Ancient Ceramics' Best of all? It's green, which everyone likes, and it's filled with hundreds of hanging plants.
Travel Architecture
Apr 15 | 2 min read
Dummen Orange Cayambe
Dümmen Orange Open House – Middle of the World, Where Roses Reach Their Peak The theme of this year’s Open House, 'Mitad del Mundo' (Middle of the World), reflects Ecuador’s role as one of the main producers of high-quality roses worldwide.
Floral Events Thursd Now
Apr 01 | 3 min read
United Selections Ecaudor
A Flourishing Annual Opening of United Selection's Open Days in Ecuador Held at the company’s facilities in Cayambe, the event, held from March 11-13, brought together visitors from across Latin America and beyond.
Floral Events Thursd Now
Mar 18 | 4 min read
Garden Roses are reshaping the markets
The Global Rise of X-Pression Roses Garden roses are transforming the premium floral market. Discover how De Ruiter garden roses and the X-Pression roses lead the global evolution of wedding roses and expressive event roses.
Cut Flowers Roses
Feb 25 | 5 min read
Flowers on airplane with AI
Ecuador’s Floriculture Sector Reaches $1,000 Million Mark in Exports Alejandro Martínez, Executive President of Expoflores, estimates that in 2025 shipments generated between US$1,070 million and US$1,085 million.
Thursd Now
Jan 23 | 3 min read
Rosaprima employee with red roses
Preparing for Valentine’s Day – Inside Rosaprima’s Most Significant Season For the 2026 Valentine’s window, the Ecuadorian brand anticipates approximately 14 million stems!
Cut Flowers Special Days Roses
Jan 21 | 3 min read
Lady with a bunch of flowers
Valentine’s 2026 – Weather Conditions and Optimized Logistics For 2026, the industry estimates maintaining these figures or even recording slight growth, consolidating Ecuador as one of the main flower suppliers worldwide.
Voices of the Industry Special Days Valentine
Jan 02 | 3 min read
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