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Award-Winning Dolce Leads Floraprima's Natura Moderna Collection to Global Recognition It just got awarded first place in one of the most prestigious trade fairs in the world.

Cut Flowers Floral Events

Oct 08 | 2 min read

The Only Tinted Roses You Need to Celebrate Fall's Biggest Moments and Events Tinted roses allow florists and event designers to create precise arrangements with imagination and seasonal relevance.

Dyed Flowers Floral Designs Floral Art

Oct 08 | 3 min read

Star Roses’ New Portfolio – From Trial to Production and Much More! Currently, they have 30 varieties already in production, with just two more expected to hit the market by November.

Roses

Oct 01 | 3 min read

From Soil to Stem: My Journey to Tessa in Ecuador A farm I first discovered at the IFTF Show back in 2022. Their roses stood out to me then, with their extraordinary size and vibrancy.

Roses Travel

Sep 24 | 3 min read

Mystic Flowers and the Arrival of Next-Gen Lilies Mystic responds directly to what international buyers are asking for: modern varieties that perform well both in logistics and in design.

Cut Flowers Flowers

Sep 17 | 5 min read

Sunrite Roses' Blueprint for the Future – Collaboration, Data, and Innovation The result? Initiatives that move faster, stay coherent, and deliver greater value to customers.

Roses

Sep 09 | 4 min read

The Star Roses Approach: Innovation, Technology, Consistency, and Excellence In 2020, Star Roses opened their biological laboratory to develop alternatives to traditional chemicals... What they developed is amazing!

Remarkable Roses Sustainability

Sep 03 | 4 min read

Rosaprima and Floraprima Announce Their 2025 New Variety Launch Event Get to know about exclusive launches not yet available elsewhere—all available year-round.

Cut Flowers Roses

Jul 23 | 2 min read

There's Nothing Like Star Roses: Rooted in Family, Grown With Purpose "Every rose we grow reflects our deep commitment to creating something unforgettable."

Roses

Jul 23 | 5 min read

Celebrating Plantec’s 35 Years of Floriculture Leadership and Innovation The company looks back at the extraordinary journey that began in 1990 when Carlos Krell founded Plantador.

Roses

May 28 | 4 min read

Where Do All These Incredible Flower and Rose Varieties Come From? How have we achieved such diversity of colors, shapes, and sizes?

Floral Education Roses

Apr 23 | 5 min read

10 Questions to Jena Gizerskiy, Sales Manager North America at Rosaprima "I’ve learned that mindset is everything. Practicing mindfulness and gratitude journaling helps me stay present and focused on what truly matters."

Interviews

Apr 16 | 6 min read

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