ARTICLES

Floriexpo 2023 Is Right Around the Corner!

Pack your bags because one of the most incredible floral events is waiting to have you in Fort Lauderdale!

By: THURSD. | 03-05-2023 | 4 min read
Floral Events
Floriexpo 2023 article header

Floriexpo is the floral industry's sole business-to-business event in North America. It has been revitalized and redefined as a personalized experience aimed to answer the specific demands of floral professionals from all sectors of the business. Coming up on May 31st, here's everything you need to know about this event.

Floriexpo 2023 Is Taking Place in Fort Lauderdale

The Floriexpo is an international trade fair and exhibition for the floriculture industry. It is held every two years and is one of the largest floral exhibitions in the world, attracting exhibitors and visitors from around the globe. The event features a wide range of products and services related to the floriculture industry, including cut flowers, potted plants, garden plants, and accessories.

 

Floriexpo experience event

 

The next Floriexpo event is scheduled to take place from May 31 to June 2 2023 in Fort Lauderdale at the Broward Country Convention Center. The Floriexpo provides a platform for industry professionals to showcase their products and services, as well as to network and collaborate with other professionals in the field.

 

Networking as well as looking at latest floral trends

 

The event features exhibitors from a wide range of sectors within the floriculture industry, including growers, exporters, importers, traders, and service providers. Visitors to the event have the opportunity to view and purchase the latest products and services in the industry, as well as to attend workshops, seminars, and other educational sessions.

 

Overview of what you will see at Floriexpo

 

Expect Special Activities and Live Demonstrations at Floriexpo 2023

In addition to the trade show, the Floriexpo also hosts a number of special events and activities. These may include live demonstrations by floral designers, competitions for floral design, and awards ceremonies for industry professionals. The event also provides opportunities for visitors to explore the local area, including guided tours of local flower farms and other attractions.

 

Live shows by floral designers at Floriexpo 2023

 

The Floriexpo is organized by a team of industry professionals with extensive experience in the floriculture sector. The event is designed to provide a comprehensive overview of the industry, from production to distribution and retail. Not only that, but visitors can have the incredible opportunity to network with other colleagues and professionals in the floral industry. The whole experience of floral events is such a hype and thousands of people worldwide wait ecstatically for these types of events which unites the industry altogether.

 

Flower talks about the floral industry in Floriexpo event

 

The event provides an opportunity for visitors to learn about the latest trends and developments in the industry, as well as to connect with other professionals in the field. Remember, whether you are a grower, a wholesaler, a retailer, or a florist, the Floriexpo offers a wealth of opportunities to learn, connect, and grow your business within the floriculture industry. To get your tickets on time and see the exact schedule of the event, make sure to read everything about the event on Floriexpo's website.

 

Full flower experience and activities

 

What You Can Expect at Floriexpo

Floriexpo boasts over 60,000 square feet of floral exhibits, featuring anything a floral category buyer might need for their department from cut flowers and potted plants to giftware and accessories. This is your unique opportunity to meet hundreds of vendors face-to-face.

 

What you can expect at Floriexpo event

 

Secondly, you get to meet mass-market floral buyers. There’s a reason why Floriexpo is the largest B2B floral event in North America. The exposition attracts VPs, category managers, and other mass-market retailers looking to source products from new vendors like you.

 

Floriexpo is a great networking opportunity

 

Learn about the latest trends from industry-thought leaders! The floral education program features out-of-the-box presenters to show you the latest trends in the floriculture industry. Topics include merchandising trends, sustainability and eco-labeling, pricing analysis and cost-savings, and more.

A Little Background on International Floriexpo

Floriexpo (previously the International Floriculture Expo) was once known as the Super Floral Show (SFS) until its current producers, Diversified Communications, purchased it from Gainshare Media in 2005, expanding Diversified's food event portfolio. Diversified organizes more than 100 trade fairs, conferences, and publications each year.

Floriexpo continues to be North America's largest high-volume B2B flower exhibition, bringing together floral category vendors and mass-market floral buyers from supermarkets, chain shops, wholesale florist distributors, internet retailers, and more.  Fresh-cut flowers and greens, potted plants, containers, plush, technology, balloons, care and handling, design, and everything in between are all product categories.

 

A little background info on Floriexpo

 

This is a huge opportunity for you to grow your business and keep learning as a professional, don't miss it!

 

Photos by Floriexpo.

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