The Gypsy Rose is a breakthrough in spray roses! Launched in 2021 and first showcased at the IFTF in Vijfhuizen, Netherlands, this spray rose was a groundbreaking innovation from Meilland and is reshaping our perceptions of cut roses. It is a spray rose variety that blends the beauty of roses with the utility of fillers, marking a significant milestone in floral design.
Gypsy Rose Is More Than Just a Spray Rose
Gypsy Rose stands out for its resemblance to a filler while retaining the elegance of a spray rose. This duality offers unparalleled versatility, making it a favorite for a wide range of floral arrangements. Whether enhancing a mixed bouquet or shining as a standalone piece, Gypsy Rose brings an innovative twist to traditional designs with its exceptional vase life of 14 to 18 days (great for florists) and robust production rates (great for growers too!).
Gypsy Rose is not only celebrated for its aesthetic appeal but also for its ecological benefits. Boasting remarkable disease resistance, this spray rose variety requires less frequent spraying, making it a greener choice for growers. While available in only one color, Meilland's dedicated breeding team is fervently working on expanding its palette, with promising preliminary results. Which color will come next?
Gypsy Rose Is Embraced by the Market
The introduction of Gypsy Rose has captivated buyers and florists alike, drawing significant attention for its innovation and exceptional qualities. Diya, a rose farm to cultivate this variety, and Decofresh, the Dutch marketing and trading office, have witnessed the burgeoning interest firsthand. As its presence grows, Meilland is committed to promoting Gypsy Rose and ensuring its availability to all interested parties.
Looking Ahead
As Gypsy Rose continues to show off in bouquets worldwide, its journey from a new idea to a beloved go-to spray rose in the floral industry is a testament to the relentless pursuit of innovation and excellence. This is a true example of where breeding meets new demands. In the ever-evolving world of floriculture, Gypsy Rose stands as an example of creativity and sustainability, inviting us all to reimagine the possibilities of breeding and selecting new varieties.
Gypsy Rose is a remarkable addition to the floral family and makes us look forward to the continued growth and success of Gypsy Rose in the global market.
Header image by Florapodium.
