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Florapura
Simon van de Burg’s Strategy in Selecting Rose Varieties for Florapura Learn the insights on this grower's approach to testing, selecting, and scaling new genetics based on performance and market response.
Cut Flowers Roses
Apr 22 | 6 min read
The De Ruiter Family in Ecuador
Inside De Ruiter Ecuador Open Days – Where Varieties Meet Real Decisions De Ruiter Ecuador brought growers together to turn new rose varieties into real production decisions.
Floral Events Cut Flowers Roses
Apr 13 | 4 min read
Bob Andersen Mount Elgon
Celebrating 60 Years of Bob Andersen, the Driving Force Behind Mount Elgon Orchards A 60-year milestone that reflects growth, sustainability, and community impact, rooted in horticultural heritage and shaped by long-term vision.
Thursd Now Floral Events Cut Flowers
Apr 08 | 3 min read
The Horticulture Sector Is Often Underestimated
The Netherlands No Longer Grows the Roses – And That Might Be Its Greatest Strength From genetics to robotics, Dutch floriculture is exporting knowledge instead of stems – and the global flower trade is following its lead.
Interviews Voices of the Industry Thursd Now
Apr 07 | 6 min read
De Ruiter Colombia
De Ruiter Colombia Open House 2026 – Here’s How the Roses of the Future Are Selected A focus on evaluation, strategy, genetics, and market.
Floral Events Cut Flowers Novelties
Apr 06 | 2 min read
popular flowers
What Are the Most Popular Flowers in the World? This is a breakdown of global floral demand, highlighting key varieties and what makes them essential across retail, events, and supply chains.
Trending Cut Flowers Floral Education
Apr 03 | 7 min read
United Selections Open Days Colombia
United Selections Open Days in Colombia Brought Breeding Closer to the Market Report from the event focused on connection, interaction, and knowledge sharing; helping growers make real choices for future plantings.
Floral Events Roses Cut Flowers
Apr 01 | 3 min read
rose RP Filomena
Rosaprima Spring Rose Collection 2026 – Seven Roses, Two Years, One Collection Take a look at their intentionally curated release of seven new rose varieties developed over two years in the Ecuadorian highlands.
Trending Cut Flowers Roses
Apr 01 | 3 min read
Enigma Line
The Enigma Line by De Ruiter Ecuador – Reliable Performance and Market Potential Across different farms and growing conditions, these varieties are showing stable development, uniform growth, and the kind of structural strength that supports efficient greenhouse management.
Cut Flowers Roses
Mar 30 | 5 min read
Shallima with Bellalinda roses
Bellalinda® – When the Spray Rose Becomes a Language of Design This spray rose line by Continental Breeding positions itself as a modern, luxurious collection with a strong and defined identity.
Cut Flowers Roses
Mar 27 | 5 min read
9 Easter Flowers square feature
Easter Flowers: The 9 Most Important Beauties and Their Symbolism Unlock the secret world of Easter Flowers. Their history, symbolism, and the top 9 varieties!
Special Days Throwback
Mar 27 | 7 min read
Red rose with Botrytis
Five Rose Breeders and Wageningen University & Research Take On Botrytis, Together A shared R&D project aims to cut Botrytis losses on roses with smarter, DNA-informed breeding.
Thursd Now Roses Cut Flowers
Mar 27 | 11 min read
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