ARTICLES

Meet Thursd at the 2025 IPM in Essen

Heading to Germany for the world's leading trade fair for horticulture? Visit booth 5A12 and meet the people behind your floral meetup spot.

By: THURSD. | 22-01-2025 | 5 min read
Floral Events
FDF World at IPM 2024

Hey there, plant lovers, florists, and industry insiders! We’ve got some exciting news to share: Thursd is thrilled to be at this year's IPM Essen. From 28 to 31 January, the international green sector will meet for the 41st time at Messe Essen in Germany, and you will have your chance to get face-to-face with the people of your floral meetup spot.

Thursd at IPM Essen

For those who don’t already have it marked on their calendars, IPM 2025 is the go-to event for anyone in the green industry. From growers and florists to tech enthusiasts and trendsetters, everyone gathers here to talk about plants, share innovations, and network. It’s a vibrant, four-day event packed with exhibitions, workshops, and enough greenery to make any plant enthusiast swoon. The event kicks off at 9:00 AM daily and wraps up at 6:00 PM, except for the final day, which ends at 5:00 PM.

 

Iwona Kwiatek and Peter Van Delft at IPM 2024
Floral influencer Peter Van Delft meeting floral designer Iwona Kwiatek at IPM 2024. Photo by Thursd.

 

But first things first, make a note of our booth: Hall 5, booth 5A12. That's at the main location of the Fachverband Deutscher Floristen (FDF), an organization that Thursd collaborates with. FDF will be the place to visit for designing during the entire fair by renowned foral artists like the current European Champion Hanneke Frankema (Netherlands), Tom de Houwer (Belgium), Krisztián Kövér (Hungary), and Germany's representative for this year's World Cup Floral Art Christopher Ernst. Just beware of the new location, because the FDF space has moved this year from Hall 1A to Hall 5!

Whether you’re already a Thursd.com fan or curious to know what we’re all about, this is your chance to connect with Thursd, explore our platform (even further), chat about the latest in flowers and plants, and get inspired by what’s next in the world of horticulture.

 

Ramona Kohout in FDF World at IPM 2024
Floral designer Ramona Kohout in FDF World at IPM 2024

 

Connect to Your Market Through Thursd

Here’s why you’ll want to swing by. For over five years already, Thursd has been the connector of the industry. The whole floral chain profits when breeders get a podium to show their finest products and novelties all the way to florists and flower-loving consumers. This creates demand from further up in the market than a producer can establish on its own.

Thursd.com is your online floral inspiration platform, bringing you daily the best stories from the industry and beyond. By creating content you want to read and see, Thursd has developed a worldwide audience of floral enthusiasts, ranging from consumers to florists, and traders. For breeders and growers, and trade fairs this has been and will be the perfect place to pitch a product or service. The Thursd website is a podium where your business connects to an international reach, so your content spreads in a unique and effective way.

 

Marcel de Romph with Katya Hutter at IPM 2023
Marcel de Romph from Thursd with floral designer with Katya Hutter at IPM 2023. Photo by Thursd.

 

Feel free to hop in and meet the Team. Get to know the people behind Thursd.com. They're waiting for you to chat, brainstorm, and hear your thoughts about what’s happening in the industry. Thursd.com is all about connecting people—growers, florists, designers, suppliers, you name it. Our booth is the perfect place to strike up a conversation and make new contacts.

We’re keeping things dynamic and interactive. Swing by for live demos, Q&A sessions, and maybe even a surprise or two. Got questions about how to make the most of Thursd? Need advice on boosting your online presence? We’ve got you covered.

 

FDF World Master Pieces at IPM 2024
Come and see top-class floral designing at FDF World. Photo by IPM Essen.

 

See You in Essen!

The Messe Essen venue is easy to reach, whether you’re coming by car, train, or plane. Tickets for IPM can be purchased online, so grab yours in advance to skip the lines. Pro tip: Wear comfy shoes because there’s a lot to see, and you’ll want to explore every corner of this massive fair.

Counting down the days until IPM 2025. Whether you’re looking to chat about industry trends, discover new opportunities, or simply say hi, Thursd would love to meet you at Hall 5, Booth 5A12. See you there!

 

Alina Neacsa Kristina Rimiene Gabor Nagy at IPM 2024
From the left: Floral designers Alina Neacsa with Kristina Rimiene (Photo by Thursd), and Gábor Nagy at IPM 2024 (Photo by IPM Essen)

 

Location Messe Essen: Norbertstraße 2, 45131 Essen, Germany.

IPM Essen 2025 is expanding its visitor services with the 'IPM Express' so that gardeners in particular can take advantage of the extensive range of offers at IPM Essen. Buses will travel from the largest horticultural regions – such as the Lower Rhine region – to IPM Essen and will take visitors comfortably to the entrance to the trade fair and back again.

Opening Hours:

 

PS. Can’t make it to Essen? No worries—we’ll be sharing updates, photos, and behind-the-scenes moments from the event on our social channels and Thursd.com. Follow along to stay in the loop and get a taste of what’s happening at the heart of the horticulture world.

 

Header image by IPM Essen.

 

Banner Thursd IPM Essen 2025 Desktop

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