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Applications Now Open for the 2026 AIPH International Grower of the Year Awards
Applications Now Open for the 2026 AIPH International Grower of the Year Awards The awards recognize best practices in horticulture by ornamental production nurseries worldwide.
Floral Events
Mar 31 | 4 min read
IPM Flower exhibition
The World's Best Flower and Plant Exhibitions, Trade Fairs, and Festivals You Definitely Want to Visit There's so much to do all over the world of flowers and plants. So, prep up for the next exhibition season with this 'to-go-list'.
Floral Events
Mar 05 | 21 min read
Koppe Begonia at IPM Essen
Size Matters for Koppe Begonia at IPM Essen The breeder presents itself with its big-rooted flowering and leafy begonia young plants.
Indoor Plants
Feb 05 | 7 min read
Hanneke Frankema at IPM Essen
Floral Designers Presented From a Different Perspective at IPM Essen The relocation of FDF World to the big Hall 5 worked amazingly well for exhibitors, designers, and visitors.
Floral Events
Feb 04 | 5 min read
Breeder Morel goes back to nature at IPM Essen 2025 with new and exciting varieties of Cyclamen and Hellebores
Go Back to Nature at IPM 2025 With Morel’s New Exquisite Cyclamen and Helleborus Check out the breeder's booth 2A37 located in Hall 2 for a showcase of their exciting known and new natural colored varieties.
Peter Van Delft and Iwona Kwiatek at IPM 2024
Meet Thursd at the 2025 IPM in Essen Heading to Germany for the world's leading trade fair for horticulture? Visit booth 5A12 and meet the people behind your floral meetup spot.
Floral Events
Jan 22 | 5 min read
IPM Essen
Here’s Everything You Need to Know About IPM Essen 2025 This is your starting signal to attend the world's leading trade fair for horticulture.
Floral Events
Jan 02 | 6 min read
FDF Backbone of German Floristry square feature on Thursd
FDF Is the Backbone of German Floristry Over decades, it has evolved into a powerful federation, dedicated to the advancement of floristry through education, innovation, and advocacy.
Floral Education
Aug 07 | 4 min read
Sustainability: Why Top Designers Find Ease in Incorporating Decorum Products in their Designs
Top Designers Show the Way to Sustainability Working with Decorum products on big events inspires florists to make more conscious choices.
myThursd at IPM essen
myThursd at IPM 2024 Discover the future of floriculture! Join myThursd at IPM Essen and witness innovation and disruption!
Floral Events
Jan 17 | 2 min read
Here Are Floricultura’s Novelties at the Upcoming IPM 2024 in Essen
A Showcase of Floricultura’s Novelties at IPM 2024 A sneak peek at the renowned breeder's exquisite novelties at the upcoming floral event in Essen.
Floral Events Novelties
Jan 17 | 6 min read
MNP / Suntory’s​ New Sundaville Reds Are Perfect for Small Pots
These Three New Sundaville Reds Are Ideal for Small Pots A new versatile and future-proof collection of Mandevillas is a perfect fit for any garden, patio, or balcony just about anywhere around the world.

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