Sobolj specializes in Experience Marketing, Communication, and Networking in the Russian market. Natasja Mironova, director-owner of Sobolj, has been active in business services since 1994, especially in the field of relations between Russia and the Benelux.
Sobolj and Flower Experience
Flower Experience is Sobolj's platform, which is used for Communication, Education, and Networking. Flower Experience connects events with (online) communication and social media to optimally share experience and experience in many contexts.
in a country house located just outside St. Petersburg
Share Unforgettable Experiences and Stories
With flowers, you can create a unique experience, whether it be with a rich flower garden, a colorfully decorated event, or a beautiful vase of flowers at home.
Experience Marketing is for Natasja Mironova the way to share unforgettable experiences and stories with others. The goal is to make a product stand out in a specific context in order to create an emotional bond between that product and the customer.
People Will Pass On the Story
That customer could be a florist, decorator, event organizer, restaurant owner, consumer, or anyone else. An image of the product is created and if the experience is good, people will pass on the story, further enhancing the image of that product. In this way, an image of and the loyalty for a product are shaped.
Events are a good start to create a beautiful practice or experience. An appealing booth at a trade fair, an inspiring master class, an innovative workshop, or a fashion show decorated with flowers. These are all examples of the beginning of a beautiful experience. The beginning of a story that will be told from that moment on. The story that will be spread, and the effect - and therefore the return on investment - that will be increased as a result.
By using the online platform Flower Experience, which consists of a website and sophisticated social media channels, the experience of the event is shared with many people, and in relevant networks.
The strength of Sobolj and Natasja Mironova mainly consists of their creative ability and the versatile network in both Russia and the Netherlands. By constantly coming up with different perspectives and new concepts in consultation with customers and partners, marketing always retains a unique character, so that the effect remains great and the image of a product can become increasingly stronger. By sharing knowledge with partners and target groups and linking networks, Sobolj achieves good results for its customers.
Contact Sobolj and Flower Experience
For more information, questions or requests, do not hesitate to contact us.
P.O. Box 2622
1000 CP Amsterdam
I: sobolj.eu & flowerexperience.eu
E: [email protected]
P: +31 (0)299 40 15 82
M: +31 (0)6 51 59 61 21
Watch These Inspirational Videos
Video about Flower Experience:
Expedience video in the Russian Museum - Tass:
Dümmen Orange & Flowers by Macheliuk in Moscow:
Flowers Expo Moscow:
Valentine's Day campaign in St. Petersburg: