Why Is Gen Z Obsessed With Plants?
Gen Z is not buying plants as decoration but as daily infrastructure for care, sustainability, and mental grounding. Plants offer control, continuity, and meaning in a digital-first world.
Biophilic Design and the Cost of Living Without Nature
Urban life has quietly engineered nature out of daily experience. Biophilic design offers a proven way to restore human health, awareness, and responsibility by reintegrating living systems into the spaces where life now happens.
Media Narratives and the Need for Real Dialogue
A critical reflection on how media narratives, sustainability debates, and industry silence intersect – and why floriculture needs less polarization and more real conversation.
Why Real Flowers Are Good for You in a Plastic World
As plastic flowers rise under the false promise of sustainability, it's time to rethink what’s truly good for people and the planet. Real flowers and plants offer beauty, well-being, and authenticity in a world that’s increasingly artificial.
AI Will Lead Us Back to Nature
As artificial intelligence reshapes how we interact with information, floriculture remains a source of truth, beauty, and human connection.
