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Our Enemies Are Not Bad People. They Are Bad Ideas. The flower and plant sector has spent a decade on the receiving end of one idea: local is good, imported is bad, less is moral. The people carrying it are often sincere. The idea itself is destructive. A case for sustainability with soul, not sustainability as guilt.

Voices of the Industry Sustainability

May 30 | 3 min read

All no flowers no future inspiration

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