Thursd Now | Global Flower and Plant Industry News

Thursd Now is the Real Time Intelligence Layer of the Global Flower and Plant Industry

Thursd Now is the dedicated news and announcements category for the global floriculture industry. It delivers verified industry news, official press releases, market updates, regulatory developments, and trade-related announcements in a clear, factual, and time-sensitive format. Designed for professionals who need to stay informed without noise, Thursd Now prioritizes accuracy, attribution, and relevance across the entire supply chain.

This category functions as a continuously updated reference point for growers, breeders, exporters, traders, logistics partners, retailers, and industry organizations. Every item is structured for fast scanning, reliable context, and long-term discoverability by search engines and AI systems. No opinion. No speculation. Just what happened, who it affects, and why it matters.

Optimized for Google News and built for AI-driven discovery, Thursd Now strengthens Thursd’s role as the industry’s trusted source for factual reporting and market signals. It is where professionals track change as it happens and where the floral industry documents its own momentum.

Thursd Now global flower and plant industry news

Follow real-time news from the flower and plant industry. Thursd Now aggregates press releases, market updates, policy changes, trade developments, and corporate announcements into a single authoritative stream. Built for decision makers who value speed, clarity, and verified information across global floriculture.

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Categories 10 Questions Annual Flowers Architecture Archives Christmas Chrysanthemums Cut Flowers Dried Flowers Dyed Flowers Floral Art Floral Books Floral Designs Floral Education Floral Events Floral Trend Color Flowers Foliage Garden Plants How It Works Indoor Plants Interviews Novelties Now on the markets Orchids Outdoor Plants Perennial Flowers Photography Podcasts Remarkable Roses Special Days Sustainability Throwback Thursd Now Top Floral Stories Travel Trending Tulips Valentine Voices of the Industry Wedding Flowers

The Floral World Will Meet Again at IFTF 2026 The 17th edition will once again become a home for the international flower industry.

Floral Events

Jul 16 | 5 min read

Mart Nouwens blog Changing Skills feature

From Crop Protection to Data: The Skills Flower Farms Need Next How sustainability demands are changing the skills East African flower farms need to compete in the European market.

How It Works Voices of the Industry

Jul 16 | 4 min read

Taormina, Italy, Gets Lit With Luxury Floral Garments in Dolce & Gabbana's Latest Runway Set between the Mediterranean Sea and Mount Etna, the collection showed once again how Dolce & Gabbana continue to use flowers as one of the defining elements of their Alta Moda world.

Trending Floral Art

Jul 15 | 5 min read

Landscape Designer Awards Competition feature

Iberflora 2026 Launches the Landscape Design Competition Organized by Feria Valencia, the initiative aims to become a national benchmark for the design of temporary landscape exhibition spaces.

Floral Events

Jul 15 | 2 min read

NYBG climate device with aluminium featured

Living Plants Will Grow On Perforated Aluminum Climate Installation at NYBG The installation explores how future greenhouse structures could evolve from sealed enclosures into more permeable habitat refuges capable of supporting species under changing environmental conditions.

Garden Plants Architecture Indoor Plants

Jul 15 | 3 min read

Fairtrade Is More Than Just a Label – It Is a Framework for Fair Wages and Dignity This working framework and certification define the daily life on a flower farm, setting rules on pay, safety, wellbeing, dignity, and worker representation.

Sustainability Floral Education Flowers

Jul 15 | 7 min read

FSI Introduces New Toolkit to Strengthen Recognition of FSI-Compliant Growers Growers, traders, and retailers can now better communicate recognised sustainability practices through practical resources for the flower industry.

Thursd Now Sustainability

Jul 15 | 2 min read

Flowers in Greek Mythology: These Flower and Plant Names Originate in Greek Mythology

Flowers in Greek Mythology – What Do You Know About Their Different Floral Myths? From roses and peonies to anemones and daffodils, flowers have played their part in many tales. Here are some of the most interesting (and weirdest) ones.

Floral Education Flowers

Jul 15 | 12 min read

Unique by Choice: Boutique Flower Farms Around the World Some flowers are grown for volume. Others are grown for legacy. Discover the farms preserving fragrance, heritage, and timeless beauty.

Cut Flowers Flowers Roses

Jul 15 | 9 min read

How Does the Breeding of Ranunculus Work?

Breeding Ranunculus and What It Takes to Create New Varieties Behind the modern spectacular display of these flowers is a rigorous, decade-long cycle of hybridizing, microscopic cloning, and disease-free multiplication.

How It Works Flowers Floral Education

Jul 15 | 13 min read

Why Tambuzi Will Always Be a Boutique Farm, Even as It Grows Discover how Tambuzi Farm became Africa's only specialized scented garden rose farm by choosing quality over scale.

Cut Flowers Roses Voices of the Industry

Jul 15 | 5 min read

Rooted in Roses: How a Childhood in a Kenyan Flower Farm Led Into a Career Growing up on Tambuzi Farm taught me that flowers tell stories. Today, I get to share them with the world through Thursd.

Voices of the Industry Cut Flowers

Jul 15 | 5 min read