10 Questions: Rapid Insights From Floral Industry Leaders

Meet the People Moving the Floral Industry Forward

“10 Questions” is Thursd’s high-efficiency interview format, engineered for readers who want sharp insights from the people shaping the global floriculture industry. Each feature distills the mindset, expertise, and vision of growers, breeders, floral designers, traders, suppliers, and innovators into ten strategic questions. This category gives professionals fast access to market intelligence, creative inspiration, and leadership perspectives without the long-form commitment of traditional interviews. Optimized for search and crafted for industry relevance, “10 Questions” strengthens Thursd’s authority as the go-to platform for floral storytelling and decision-making content. Perfect for time-sensitive professionals across the supply chain who want to understand who is leading, what is changing, and where the floral world is heading.

10 Questions floral industry leader interviews on Thursd

Explore concise interviews with the floral industry’s top leaders. Each edition of “10 Questions” captures personality, expertise, and strategy from key figures influencing flowers, plants, breeding, design, and global trade. A fast, valuable format designed for professionals seeking real-world insights.

Filter categories

RESET

Categories 10 Questions Annual Flowers Architecture Archives Christmas Chrysanthemums Cut Flowers Dried Flowers Dyed Flowers Floral Art Floral Books Floral Designs Floral Education Floral Events Floral Trend Color Flowers Foliage Garden Plants How It Works Indoor Plants Interviews Novelties Now on the markets Orchids Outdoor Plants Perennial Flowers Photography Podcasts Remarkable Roses Special Days Sustainability Throwback Thursd Now Top Floral Stories Travel Trending Tulips Valentine Voices of the Industry Wedding Flowers

Inspiring Female Farmers From Around the World Meet a powerful generation of floral superwomen from around the world!

Flowers Garden Plants

Mar 05 | 12 min read

Benefits of Houseplants: What Are the Benefits of Having a Houseplant in Your Home?

5 Real Benefits of Houseplants (And Why You Need More of Them at Home) Having plants in your home can bring forth so many benefits such that life will seem stress-free, balanced, and full of vitality.

Indoor Plants Floral Education

Mar 05 | 7 min read

The Institute of Flowers Partners With Joseph Massie for Its Education Program A new education program will bring masterclasses and online learning to florists in Ireland, strengthening creative skills and business knowledge.

Thursd Now Floral Designs Floral Education

Mar 05 | 2 min read

Flowers That Represent Love and What They Mean Understand how specific varieties have come to express affection, loyalty, and commitment across cultures and generations.

Cut Flowers Floral Designs Floral Education

Mar 04 | 5 min read

What Is EMC European Master Certification

What Is European Master Certification? EMC is a floral educational concept and program that cannot be categorized because neither can you.

Floral Art Floral Education Floral Books

Mar 04 | 5 min read

Winners Floral Xcellence Awards FDC WFFSA

Here Are the Winners of 2026 Floral Xcellence Awards at WFFSA Floral Distribution Conference Awards that are recognizing standout flower varieties from breeders and growers across the global floral industry: check out these beauties.

Thursd Now Floral Events Cut Flowers

Mar 04 | 2 min read

Holi: Festival of Colors and Flowers Where Petals and Paint Blend Experience the joyous festival of Holi: colors, culture, and celebration.

Remarkable Floral Education Floral Events

Mar 04 | 11 min read

Spring Has Sprung and the Spring Equinox Has Already Arrived - Thursd Article - Featured Image

Spring Is On Its Way – The Equinox Is Just Around the Corner If spring is declared your favorite time of the year, here are some facts you might want to know about this gorgeous flowering season.

Trending Flowers Special Days

Mar 04 | 4 min read

Pot Callas Give You That Easy, Breezy, Spring Feeling Modern, sleek, and playful at the same time. In short, not an everyday bulb in a pot, but a real eye-catcher on your terrace or balcony.

Garden Plants Indoor Plants

Mar 04 | 3 min read

From Selection to Stem – The Road to Developing a New Variety at Alexandra Farms If you've always wanted to know more about the process behind garden roses, Pilar Buitrago, Alexandra Farm's biologist, shares really insightful information about the roots of it all.

Cut Flowers Roses

Mar 04 | 7 min read

Red MONARCH® Meiriposo Enters the Super Premium Red Rose Category A new super premium red enters the market with large head size, strong productivity, and a focused launch from Kenya.

Cut Flowers Roses

Mar 04 | 4 min read

Marginpar’s Flowers in Sylvia Hartmann’s Designs for a Love Story on a Boat

Magical Wedding on a Sailboat Adorned With Flowers From Marginpar My floral design between coastal winds and waves defined in a wedding on a traditional sailing vessel.

Voices of the Industry Floral Art Floral Designs

Mar 04 | 4 min read