Meet the People Moving the Floral Industry Forward

“10 Questions” is Thursd’s high-efficiency interview format, engineered for readers who want sharp insights from the people shaping the global floriculture industry. Each feature distills the mindset, expertise, and vision of growers, breeders, floral designers, traders, suppliers, and innovators into ten strategic questions. This category gives professionals fast access to market intelligence, creative inspiration, and leadership perspectives without the long-form commitment of traditional interviews. Optimized for search and crafted for industry relevance, “10 Questions” strengthens Thursd’s authority as the go-to platform for floral storytelling and decision-making content. Perfect for time-sensitive professionals across the supply chain who want to understand who is leading, what is changing, and where the floral world is heading.

10 Questions floral industry leader interviews on Thursd

Explore concise interviews with the floral industry’s top leaders. Each edition of “10 Questions” captures personality, expertise, and strategy from key figures influencing flowers, plants, breeding, design, and global trade. A fast, valuable format designed for professionals seeking real-world insights.

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WFFSA Miami event
WFFSA Opens 2026 Miami Registration and Highlights Strategic Progress Both developments reflect the association’s commitment to strengthening the floral-distribution sector through strategic leadership, education, and industry-wide collaboration
Floral Events
Nov 26 | 3 min read
TAK garlands
Garlands and Green Bouquets Just in Time for the Holiday Season All you have to do is get your hands on your favorite combination of greens and you're all set to start your day fresh.
Foliage
Nov 26 | 5 min read
Floral Art and Human Experience Feature Image
Festival Flora 2025: Where Floral Art Meets Human Experience A breathtaking blend of blooms and emotions, celebrating nature’s artistry at Festival Flora 2025.
December Birth Month Flowers
What Are the December Birth Flowers? Narcissus and Holly: winter's dynamic duo, adding elegance and festive charm.
VBW Flower Cup 2025
VBW's Floral Future Took Center Stage in Amersfoort A lively recap of an inspiring evening where designers showcased new ideas, shared techniques, and celebrated rising talent in the world of floral artistry.
Xmas greens
Continental Floral Greens Share Their Holiday Essentials and Favorites Beyond doors, greens can be styled leaning on a tabletop, placed around a hurricane candle, or used as the foundation for a holiday centerpiece.
Cut Flowers Foliage
Nov 26 | 4 min read
Greenwashing blog
How to Greenwash Your Floral Business the Right Way The not so official guide no one asked for.
Sustainability
Nov 26 | 4 min read
World Soil Day a Platform to Highlight the Importance of Healthy Soils
World Soil Day – An Occasion to Show the Importance of Healthy Soils December 5th is the day that raises awareness of this important element for plant cultivation.
Christmas flowers and plants
The Most Loved Christmas Plants and Flowers for the Holiday Season Explore seasonal plants that brighten December spaces and learn how to choose and care for indoor and outdoor varieties during the winter months.
Works by Sarah Ann
Sarah Ann Weber’s Works – Where Domestic Life Is Painted in Flourishing Gardens Her work is proof once again that floral art exists in thousands of personal ways.
Floral Art
Nov 25 | 3 min read
Best Christmas greens
10 Types of Fresh Christmas Greenery for Holiday Decorating Looking to decorate your house with the freshest greenery? These are some of the best types that'll make your house have the full seasonal greens!
Special Days Christmas
Nov 25 | 5 min read
Look for an Evergreen Day: Appreciate the Beauty and Resilience of Nature!
The Meaning and Traditions Behind 'Look for an Evergreen Day' This is the quiet December tradition that invites people to slow down reconnect with nature and reflect on resilience during the festive season.

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