Today’s consumers seek more than just beautiful flowers. Royal Van Zanten responds perfectly with the launch of the brand-new Coupe Royal series. This collection brings a fresh perspective to potted plants that resemble complete and diverse floral arrangements in a bowl – ready to impress immediately.
What Makes Coupe Royal So Special?
It’s the art of composition. Each plant in this series is carefully selected to ensure that different varieties grow harmoniously together. The result? A richer, well-balanced flower arrangement that looks like a professional floral designer crafted it. Whether for a celebration, a themed event, or simply brightening up a space, the Coupe Royal series adapts effortlessly.
The secret lies in its versatility. Want a light, single-flower effect? Or a double-flowered display? Perhaps a playful mix of small, colorful blossoms? Coupe Royal offers it all. This collection empowers you to unleash creativity and consistently deliver tailored arrangements.
Collections for Every Occasion
The Coupe Royal series includes several sub-lines, each with its own unique character:
- Coupe Solo: Colorful single-flowered chrysanthemums - fresh, modern, and perfect for a contemporary look.
- Coupe Duo: Rich, double-flowered varieties that radiate luxury and plenitude.
- Coupe Spectrum: An eye-catching mix of bi-color chrysanthemums that breathe life into any space.
- Coupe Floret: Playful, small flowers that create a cheerful, colorful atmosphere.
- Coupe Fusion: The flagship of the series - an innovative blend of different flower shapes in one bowl, resembling a complete bouquet captured in a single arrangement.
Spotlight on Coupe Fusion
Of all the collections, Coupe Fusion stands out as a true innovation in potted flowers. It features plants with various flower forms that come together in perfect harmony. Imagine a bouquet perfectly contained within a bowl - yet with the ease of a potted plant.
What makes Coupe Fusion truly remarkable? The diversity of flower shapes. From classic, round blooms to playful, lively forms, this series creates a dynamic visual that’s always surprising and inspiring.
Inspiration and the Future
The Coupe Royal series embodies Royal Van Zanten’s vision of innovation through close collaboration between breeding, cultivation, and market needs. The plants are developed with attention to optimal growth, consistent flowering, and maximum visual impact, benefiting both growers and florists.
Coupe Royal opens a world of creative possibilities. It’s a toolkit for artistic expression, with the confidence that every plant looks perfect and always delivers a 'wow' factor. Whether you choose the playful Coupe Floret or the versatile Coupe Fusion, you’ll always have a surprising foundation for your floral creations.
Header image: Coupe Fusion Spectrum by Royal Van Zanten.
