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Fresh From Source Is Revolutionizing the Flower Export Industry

Whether it's greens from Guatemala, Proteas from South Africa, roses from Ecuador, or lavender from China, Fresh From Source connects products with buyers worldwide.

By: THURSD. | 18-09-2024 | 5 min read
How It Works
Fresh From Source

The global flower trade is continuously changing. One development that attracted attention was the emergence of 'Fresh From Source', Coloriginz' solution for direct to the market, an innovative venture transforming how flower export and import businesses operate. If you're in the floriculture industry, you can't afford to miss out on learning more about this game-changing development.

Fresh From Source Is a Key Player in Flower Trade

Fresh From Source has quickly become a trusted name in the flower market. It offers better efficiencies by cutting out intermediaries and connecting directly with growers. Producers and buyers alike are turning to Fresh From Source for its direct approach to flower trade, reducing costs while increasing quality.

The streamlined process allows flowers to be shipped faster, resulting in fresher products upon arrival. This is a major advantage for flower trade businesses, enabling them to deliver the freshest flowers possible. Furthermore, buyers gain confidence knowing they receive top-quality flowers directly from the source.

In addition to the improved logistics, Fresh From Source stands out in the flower industry by offering transparency throughout the entire supply chain. Buyers can trace the journey of their flowers, giving them peace of mind in the purchasing process. This level of trust and transparency sets Fresh From Source apart in the highly competitive flower market.

 

Fresh from Source China Lavender
Fresh From Source in China

 

Fresh From Source Is Global

Whether greens from Guatemala, Proteas from South Africa, Roses from Ecuador or Kenya, or lavender from China, Fresh From Source connects products with buyers worldwide.

TAK, for example, is the go-to source for cut foliage in Central America. Their fields are spread throughout Guatemala, El Salvador, Costa Rica, and Florida, and their offices are in Guatemala City. Thanks to TAK's local presence and established ties in these areas, the best foliage is available worldwide directly from the source. Did you know that Xinjiang, in China, was a poor region until lavender crops were introduced? This changed everything. Thanks to its lavender fields' breathtaking beauty, it is flourishing economically and aesthetically.

 

Fresh From Source at Tak in Guatemala
Fresh From Source at TAK in Guatemala

 

Thanks to its relationships in mainland Portugal and the Azores, the Fresh From Source team has a fantastic choice of unique items, from fresh eucalyptus to exotic protea. The local specialists work closely with nearby producers to ensure that every product meets the highest quality requirements.

Why Fresh From Source Leads in Flower Import

Flower import businesses also greatly benefit from the services provided by Fresh From Source. The ability to import directly from growers without dealing with multiple layers of distributors ensures that flower importers get the freshest products at a competitive price. This initiative is gaining recognition for its ability to simplify the flower import process, making it easier for buyers to access high-quality flowers.

In the flower import sector, product freshness is a critical factor. Fresh From Source excels at maintaining this freshness by managing the logistics and timing of shipments. Flower importers can rely on Fresh From Source to deliver fresher flowers that last longer in retail environments, benefiting their end customers.

 

Olga Keijser from Fresh From Source
Olga Keijser from Fresh From Source giving a presentation at a growers' conference in Antigua, Guatemala

 

Moreover, Fresh From Source provides flower importers with more sustainable and eco-friendly options. By sourcing flowers directly from growers, the company reduces the environmental footprint associated with traditional distribution channels, making it an attractive choice for importers looking to align with green business practices.

Producers and Buyers Trust Fresh From Source

One of the main reasons Fresh From Source has gained popularity among producers and buyers is its commitment to reliability and transparency. For flower export companies, working with Fresh From Source ensures their products will reach buyers in the best possible condition. This builds trust in the flower export supply chain, where timing and quality are crucial.

 

From the finest roses to high-quality hypericum, the highly experienced team in Ecuador, based in the vibrant city of Quito, specializes in sourcing exceptional products. 

 

On the other hand, flower importers appreciate the ability to see where their flowers are coming from and trust that they are getting a superior product. The direct relationship established by Fresh From Source means that buyers can feel confident in the quality and source of their purchases. Both flower export and flower import businesses find this model advantageous.

The future of flower export and import is heading towards more direct and transparent dealings. Fresh From Source is at the forefront of this change, facilitating these relationships between producers and buyers.

 

Fresh from Source in Portugal
Fresh From Source in Portugal

 

The Future of Flower Export and Import

Looking ahead, Fresh From Source is poised to further revolutionize the flower export and import sectors. This company sets a new industry standard by offering better pricing, faster delivery, and fresher products. As the demand for flowers grows globally, companies in these sectors will increasingly turn to Fresh From Source for their unmatched services.

With its global network of growers, the highly experienced teams that are working from the source deliver flowers that meet the highest freshness and quality standards. The export and import industries stand to gain significantly from this innovative approach. Whether you're a buyer or a producer, the benefits of working with Fresh From Source are clear.

 

Fresh from Source in Zimbabwe
Fresh From Source in Kenya

 

Ultimately, Fresh From Source redefines how businesses approach flower export and import. By maintaining a focus on transparency, sustainability, and efficiency, Fresh From Source ensures that the future of the floriculture industry is brighter and more profitable for all stakeholders involved.

 

Pictures courtesy of Fresh From Source.

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