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The Sustainable Art of Wild Harvesting

Continental Floral Greens brings to light wild-harvested products by managing 3.5 million acres of forests through sustainable harvesting and regenerative practices.

By: THURSD. | 29-07-2025 | 5 min read
Foliage Sustainability
Sustainable harvesting by CFG

Nature operates on its own clock, creating wonders that cultivation simply can't replicate. Continental Floral Greens brings to light wild-harvested products by managing 3.5 million acres of forests through sustainable harvesting and regenerative practices. Keep reading to know more about the sustainable art of wild harvesting and why you should ask for your favorites now!

The Story of the Land

Within the Pacific Northwest's mist-covered mountains and forests lies the ideal habitat for wild floral products like salal, sword fern, huckleberry, rush, and beargrass. These lands, stretching from Washington's Olympic Peninsula to Oregon's coastal ranges, provide a cool, moist, and diverse climate to naturally grow some of the floral industry's staple greens. These products grow exclusively in these climates, thriving due to the region’s unique environmental conditions.

 

Salal wild harvesting by Continental Floral Greens
Wild harvesting of Salal in Continental Floral Greens' farms

 

Indigenous communities have historically valued these wild greens for medicinal, food, and ceremonial purposes. For example, the Quinault tribe traditionally used beargrass for weaving baskets, highlighting the long-standing cultural significance and practical uses of these natural products.

 

Bear Grass lifestyle by CFG
Beargrass can be used to decorate outside lifestyle spaces

 

Shared Ground, Shared Goals to Grow a Better Future Together

Continental Floral Green's multi-year leases with trusted landowners, such as Rayonier, allow the company to sustainably manage and harvest these wild resources. These agreements ensure consistent quality and availability while actively promoting forest health, biodiversity, and carbon sequestration. But what about the art of wild harvesting? What does it mean, and how was it achieved over the years?

 

Wild greens harvested by Continental Floral Greens
Rush greens are perfect to add size and volume to any arrangement

 

The Art of Harvesting

Wild harvesting is a tradition refined over decades. Historical documentation from The Saturday Evening Post (October 6, 1951) highlights the early days of this industry. In 1919, G.R. Kirk began packing and shipping sword ferns nationally, recognizing their superior qualities over the seasonal 'fancy ferns' from Vermont. Sword ferns, found abundantly on the rainy slopes of the Cascades, Coast Range, and Olympic Mountains, quickly became a florist favorite due to their year-round availability and resilience, even surviving light freezes.

 

Red Huck in the wild
Red Huck in the wild

 

By the late 1920s, Jack Kervan significantly contributed to popularizing huckleberry brush within the floral market, while Isaac Callison of Aberdeen, Washington, established a thriving brush-packing industry in the early 1930s. Salal also gained popularity around this time due to its durability and attractive appearance, becoming widely preferred by florists.

 

Salal mixed with gypsophila by CFG
Salal mixed with Gypsophila, looking beautiful for indoor decor

 

Initially, local families and loggers harvested these products during off-season periods, leveraging their familiarity with the land. By the 1970s, immigrant workers from Latin America and Southeast Asia became a significant part of the harvesting workforce, adding to the community's diversity and knowledge.

 

Beargrass, sustainably, wild-grown

 

Fresh Products, Hand-Picked

Today, their skilled harvesters come from families deeply grounded in this tradition, carefully hand-picking each product. They follow strict safety precautions, as these forests are teeming with wildlife and often located on active timber lands. Some sections of these properties go decades without timber harvesting, allowing careful and selective access.

 

Handpicked Salal in CFG farms
The best hand-picked greens

 

Harvesters emphasize leaving the forest better than they found it—clearing debris, removing trash, and ensuring harvesting methods promote future growth. Salal, for instance, is gently hand-picked to support its natural regeneration rather than cut with knives

Continental Floral Greens also meets significant international demand, especially in Europe, where these wild-harvested products have been popular since the 1970s due to their durability and ability to maintain freshness for months when stored properly, making them ideal for export.

Wildly Beautiful in Floral Design 

Wild-grown products bring authenticity, hardiness, and distinctive charm to bouquets, arrangements, garlands, and wreaths year-round. At Continental Floral Greens, they proudly harvest some of the best greens, such as:

 

Continental Floral Greens worker cutting beargrass
Cutting Beargrass

 

Additional Wild-Harvested Products

In addition to the above, Continental Floral Greens also wild harvests a variety of other products, including:

Wild-Harvested Evergreen Varieties

These products feature prominently in their holiday centerpieces, wreaths, and garlands, bringing the beauty from the Pacific Northwest into homes and celebrations. They boast some of the longest cooler shelf lives among floral greens, making them ideal for florists.

 

Table runner garlands by CFG
Table runner garlands using a variety of CFG's wild-harvested products

 

CFG’s purpose is to bring more awareness to the origins of what fills our vases. Wild-grown greens come from real places — managed landscapes, careful hands, seasonal rhythms. Choosing them is a way to support the people and practices that keep these ecosystems healthy. When florists and buyers start asking for wild-harvested options by name, it shifts the whole system — from supply chains to stewardship.

 

 

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