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Garden roses
Star Roses’ New Portfolio – From Trial to Production and Much More! Currently, they have 30 varieties already in production, with just two more expected to hit the market by November; Just in time for IFTF 2025.
Roses
Oct 30 | 3 min read
RP Moab
The Fall RP Exclusivities – A Refined Palette for Designers Rosaprima invites florists and floral designers at IFTF to welcome a new season of creativity and autumnal colors with The Fall RP Exclusivities.
Roses Floral Designs
Oct 30 | 3 min read
Ranunculus Elegance Cioccolato
Elegance Cioccolato - The Ranunculus Redefining Autumn Florals It's becoming a go-to choice for florists looking to add a touch of fall’s richness and spice to their arrangements.
Flowers Novelties
Oct 22 | 3 min read
Import Promotion Desk (IPD) Set to Showcase Exquisite Varieties From Their Partner Farms in Kenya, Colombia, Ecuador, South Africa and Others at the 2025 IFTF - Thursd Article
IPD Showcases Protea and Fynbos Diversity Alongside Other Flowers at the 2025 IFTF Producers from South Africa, Ecuador, Kenya, and Colombia present cut flower highlights at the Import Promotion Desk's stand B4.20
Floral Events Flowers
Oct 22 | 3 min read
Sunrite employee at the farm
Sunrite Roses' Blueprint for the Future – Collaboration, Data, and Innovation The result? Initiatives that move faster, stay coherent, and deliver greater value to customers.
Roses
Sep 09 | 4 min read
Floranow’s Strategic Flower Sourcing Model Harnesses Global Strengths for Optimal Flowers - Thursd Article
Floranow’s Strategy for Sourcing the Perfect Flowers for Their Clients They source flowers through a nuanced model that allows them to leverage and blend the strengths of each major flower-producing region.
Floral Education Flowers
Aug 20 | 6 min read
Moderna Ranunculus collection
Floraprima Reveals the 'Natura Moderna Collection', Made to Stand Out Its single-petal layering gives each flower a clean, airy silhouette, offering a minimal yet expressive look that perfectly fits into contemporary floral trends.
Flowers Novelties
Aug 13 | 3 min read
rose Serendipity
Rosaprima and Floraprima Announce Their 2025 New Variety Launch Event Get to know about exclusive launches not yet available elsewhere—all available year-round.
Cut Flowers Roses
Jul 23 | 2 min read
Caridad Saenz at a fair
How I Found My Passion in the Floriculture Industry It has been a journey of tremendous learning, understanding how each stakeholder forms an essential link in this chain.
Flowers
Jul 09 | 3 min read
EC Flowers visit to Plazoleta
From the Heart of Ecuador to the World - An Intimate Visit With EC Flowers My latest visit to their farms allowed me to explore their rhythm, process, and living connection between hands, soil, and season.
Flowers Roses
Jun 11 | 3 min read
Wedding season with Sunrite Farms
A Wedding Season Campaign Rooted in Sunrite Farm's 38-Year Legacy From early wedding sketches and ideas, to the final send-off, one detail stays constant: the roses.
Roses Wedding Flowers
May 28 | 3 min read
Mystic flowers team
Reliable Supply, Beautiful Flowers—Mystic Flowers Does It All From farm to freight to flawless delivery, this floral team is all about making things simple, efficient, and dependable.
How It Works Roses
May 07 | 3 min read

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