Stormy Pyeatte is a London-based artist, photographer, and content creator whose work often centers around flowers as a main source of inspiration. With experience in photography, videography, set design, and animation, she builds creative projects that are both practical and imaginative.
Her approach combines technical skills with a strong eye for detail, allowing her to develop thoughtful, versatile, and grounded content. Flowers appear throughout her work not as decoration, but as a starting point for larger ideas about color, shape, and design. Get zapped and zipped into Stormy's floral world.
Electric Floral Storms of Art by Stormy Pyeatte
Stormy Pyeatte is a multidisciplinary creator who combines technical knowledge and imaginative thinking to produce social media content for brands. With five years of experience working both in-house and as a freelancer, her portfolio covers photography, videography, lighting, stop-motion animation, set design, and projection mapping. But most importantly, you must know everything you'll see of her work is based on flowers, and everything they leave to the imagination of any artist.
Stormy preparing the scene to catch every detail of her work
Alongside her creative work, she has developed a sharp understanding of business, marketing, and education, which shapes her ability to work with both artistic focus and strategic purpose. Her projects are often experimental and playful, built on the belief that content should be beautiful, emotive, and clearly goal-driven, as you will see through every artistic frame she creates and publishes on her Instagram account.
From her early work in floristry to her ongoing ventures into digital arts, her evolving skill set reflects a steady curiosity and developing eagerness every day to learning across disciplines, always, always, involving flowers as the main protagonists.
An artichoke plant being bedazzled and turned into art!
Reminiscent of Her First Interests in Floristry and Photography
Stormy first became interested in projection in 2013 during college while interning with Daniel Brodie, the projection designer for the Broadway production of Motown: The Musical. It was an exciting experience that introduced her to the potential of projections in theater. At the time, however, she didn’t yet own a projector and would have to wait many years before she could experiment with one herself.
Stormy doing her thing!
After graduating in 2014, she moved to San Francisco, where she lived in a hostel and worked in exchange for a place to stay, as rent was beyond her means. What might have seemed like a hardship turned into one of the most formative experiences of her life. Through Daniel Brodie, she was introduced to Bradley G. Munkowitz (GMUNK), who connected her with several creative figures, including artist and friend Conor Grebel. Conor became an informal mentor, inviting Stormy to assist on projects focused on projection and practical effects. These passion projects were entirely self-funded, but they taught her the value of creating purely for the joy of it.
Around the same time, Stormy also began working in floristry. She had set herself a personal goal to earn a living through creative work—an ambition that, while fulfilling, meant she often had to be resourceful. Her love for flowers, inspired by her mother’s gardening, led her to try floristry as a career path. Over the next seven years, she gained experience in retail, luxury, and event floristry across the United States, New Zealand, and Australia.
While traveling and working with flowers, she often imagined ways to combine projection and floral design, but it wasn’t until 2020 that this vision started to materialize. When the pandemic began, Stormy finally acquired a projector and basic lighting equipment. With time, space, and tools at her disposal, she threw herself into experimentation. This period marked a turning point in her creative journey, allowing her to explore and build the visual ideas she had been imagining for years.
The Process Behind Her Art, Including AI
In her creative work, Stormy brings together floristry, projection, and video with a hands-on, resourceful approach. After sourcing flowers from the market and giving them time to open, she constructs her floral sets using traditional florist tools such as chicken wire, floral wire, Agra-Wool by Sideau, and her trusted secateurs. For lighting, she turns to Amaran equipment, often working with the 150C and 300C lights, and using different modifiers to shape the atmosphere on set, favoring the Spotlight SE for its precision.
Projection mapping plays a key role in her installations, where she uses an Epson projector to layer animations across the floral scenes. Stormy builds her projections through MadMapper and adds movement and adjustments using After Effects. Once filming is complete, she edits her video work in DaVinci Resolve, pulling all elements together into finished pieces that merge natural textures with digital imagination. For Stormy, AI tools are great for amplifying good ideas and supporting people with good taste — they’re not a shortcut to creativity but an extension of it.
Through experiments with flowers, projections, and light, she turns the everyday into something worth reimagining.
Photos by @stormypyeatte.
