ARTICLES

Global Floriculture Grows Stronger Together at IFTF 2025

This is what you need to know about the International Floriculture Trade Fair that takes place this year from 4-6 November.

By: THURSD. | 12-08-2025 | 3 min read
Floral Events
IFTF entrance

In an era marked by fluctuating trade tariffs, shifting geopolitical landscapes, and growing global uncertainty, the power of connection and collaboration has never been more critical. That’s why the International Floriculture Trade Fair (IFTF) 2025, taking place from November 4–6, 2025, at Expo Greater Amsterdam in Vijfhuizen, Netherlands, is more than just an industry event—it's a strategic opportunity.

IFTF Is a Unified Global Stage in Uncertain Times

As trade routes fluctuate and policy changes reshape international business, IFTF remains a dependable, neutral ground for the global floriculture industry to meet, grow, and thrive. Now more than ever, being part of a centralized, international platform is essential for businesses that want to maintain resilience and visibility in a changing world.

 

United Selections Jelle Posthumus IFTF 2024
The booth of United Selections and Könst Alstroemeria at IFTF 2024

 

Record-Breaking Momentum

Coming off its most successful edition yet, IFTF continues at the same pace. Last year saw a 10% growth in international exhibitors, and participation from countries across every major floriculture region—including South America, Africa, Asia, and Europe—underscoring the event’s role as a truly global hub. The presence of national pavilions from countries like Colombia, Ecuador, Ethiopia, and Kenya, and many individual growers from around the globe, reflects not just diversity, but the strengthening of key trade relationships.

 

Kenyan booths at IFTF 2024
Kenyan presence at IFTF 2024 with Sian Flowers, Black Tulip Group, and the Kenyan Flower Council
K Seed booth at IFTF 2024
A Korean booth at IFTF 2024

 

Flowers in Focus: Beauty, Business & Innovation

Across more than 25,000 square meters of exhibit space, IFTF offers more than breathtaking displays of blooms. It’s a showcase of the future of floriculture—sustainable production, technological innovation, and creative design are front and center. Whether it’s new eco-friendly packaging, water-efficient growing systems, or inspiring floral art, exhibitors and visitors alike will gain insight into the trends shaping tomorrow’s flower trade.

 

Royal Van Zanten booth at IFTF 2024
Royal Van Zanten's booth and inspiring floral art with preserved roses
Charles Lansdorp at Tessa Corp booth IFTF 2024
Meaningful conversations at the Tessa booth IFTF 2024

 

Why You Can’t Afford to Miss IFTF 2025

Here are five of the best reasons not to miss a minute of this year's International Floriculture Trade Fair:

 

De Ruiter Wall at IFTF 2024
De Ruiter promo wall at IFTF 2024

 

Flowers Are Good for Business—And the World

Beyond the business, IFTF 2025 is a celebration of what unites us: the universal joy, emotion, and prosperity that flowers bring. With increasing pressure on the industry to justify its value in environmental and economic terms, this trade fair is a place to reinforce our shared mission—showing the world how flowers support livelihoods, sustainability, and human connection.

 

Anthura booth at IFTF 2024
Breeder Anthura during IFTF 2024

 

Plan Your Visit

Just minutes from Schiphol Airport, the venue is easy to reach for international travelers. With thousands of professionals expected to attend, early registration is highly recommended to secure your place at the industry’s most essential gathering of the year.

Venue Address:

Expo Greater Amsterdam
Stelling 1
2141 SB Vijfhuizen
Netherlands

Exhibition Hours:

Tuesday, November 4, 2025, from 10:00h - 18:00h
Wednesday, November 5, 2025, from 10:00h - 18:00h
Thursday, November 6, 2025, from 10:00h - 17:00h

Verdissimo booth at IFTF 2024
Verdissimo booth at IFTF 2024

 

Photos by Rob Metsers (info@robmetsers.nl) and HPP.

 

Banner IFTF 2025 Desktop

What do you think of this article?

YOU MAY ALSO LIKE

Can't get enough?

Subscribe to the newsletter, and get bedazzled with awesome flower & plant updates

Sign up