Pinterest has released its latest annual Pinterest Predicts report, which highlights 21 trends it expects to take off in 2026. For florists, this isn’t just another moodboard of random aesthetics. Pinterest is where people plan. They save ideas for weddings, homes, parties, outfits, gifting, and yes, flowers. So when Pinterest spots a shift early, it often shows up later in what customers ask for at the counter and what they screenshot for their event planner.
How Pinterest Predicts 2026 Works
Pinterest says these trends are based on platform behavior, not surveys or hot takes. Their marketing playbook outlines a process that analyzes billions of searches and visual engagement, then combines data signals with expert curation and predictive analytics to assess whether a trend has real staying power.
In the 2026 trend report, Pinterest also outlines the data window behind the insights: English-language search data from global sources, analyzed from September 2023 to August 2025, with year-over-year comparisons. Not all 21 trends are directly floral, but plenty translate into color, texture, styling, packaging, and storytelling. Here are the options that are especially useful for flower shops and event studios.
Maximalism Is Not Leaving Quietly
Let's just start with a trend on the bold end. ‘Glamoratti’ signals ‘80s luxury’ and maximalist styling, with searches like ‘80s luxury’ rising sharply. This is a reminder that big, structured, dramatic arrangements still have a place, especially for brands and parties: more shine, more scale, more sculptural mechanics, more attitude.
Poetcore Widens Your World
Aspiring creatives, assemble for 'Poetcore'. In 2026, Gen Z and Millennials will channel their inner protagonist with oversized turtlenecks, vintage blazers, and messenger satchels. Oh, and don’t forget the fountain pen. Consider this your aesthetic MFA – no student loans required.
Decor Trends That Spill Into Weddings and Retail Displays
‘Neo Deco’ brings Art Deco back with chrome or brass edges and geometric hits. Translate it into sharp lines, structured bouquets, fan shapes, and metallic accents, applied to ribbons or vessels.
Lace, Drapery, and Old-Theater Romance
‘Laced Up’ is about lace showing up everywhere. Pair that with the ‘Opera Aesthetic’, which literally name-drops dramatic drapery, red roses, and masquerade-style party details. That’s event work written all over it: tables with soft textiles, floral layers that echo lace patterns, and classic romance done in a slightly theatrical way.
Catch the Ice Blue Moment in Cool Blue
The 'Cool Blue' trend will bring cool tones, frosty whites, and that ice blue moment. Pinterest highlights a subzero sophistication wave, with growth around glacier aesthetic, icy blue, and even ice blue wedding dresses. If you’ve been waiting for customers to move beyond beige, this is your opening. Think winter whites with a cool edge: silvery foliage, crisp whites, pale blues, and glassy textures. For weddings, it’s an excuse to go clean and modern without feeling sterile.
African Boho
‘Afrohemian’ blends African and bohemian influences, with Pinterest calling out Nigerian textiles, Ethiopian art, baskets, and natural fibers. This is a cue for texture-forward styling: woven wraps, earthy ceramics, layered patterns in packaging, and warm, grounded color stories.
‘Mystic Outlands’ and Moody Destination Energy
Pinterest frames ‘Mystic Outlands’ as travel inspiration: misty ruins, enchanting forests, and ‘ethereal places’. For florists, this is an intense brief for palettes and props: smoky greens, mossy textures, dark-toned botanicals, woodland mechanics, and arrangements that appear to have grown where they stand.
‘Glitchy Glam’ and the Beauty of Being a Bit Off
Pinterest describes a 2026 beauty trend in which symmetry is out, and intentional mismatch is in. In floral terms, that could mean asymmetrical centerpieces, odd-numbered groupings that lean intentionally, mixed-vase installations, or color pairings that feel slightly unexpected. If your designs have ever been called ‘editorial’, this is your lane.
Cabbages Are Hot!
Every florist knows that cabbage can be, besides being very nutritious, also highly decorative. 'Cabbage Crush' tells you it's high time to get rid of the cauliflower obsession and crown cabbage the new kitchen and the colorful brassica luxury green bouquet champ. It's crunch time, baby!
Wilderkind as a New Take on Nature
'Wilderkind', one that whispers instead of roars. In 2026, Gen Z and Boomers will go all in on animal aesthetics – but with a delicate touch. Think soft fawn freckles, butterfly wing nail art, and fox-inspired outfits that hint at forest magic.
Quick Ways to Turn These Trends Into Sales
Build 3–5 trend-based product sets for 2026: one cool-toned wedding set, one ‘opera’ centerpiece style, one ‘mystic’ sympathy or event style, one geometric ‘Neo Deco’ bouquet. Shoot like Pinterest: clean backgrounds, clear steps, close-ups of texture, and titles that match how people search (color + occasion + style).
Update your in-store styling: one small ‘trend table’ that rotates monthly does more than a full shop overhaul. Make it easy for customers to choose: name the styles in plain language on your website and in your order forms.
Pinterest Predicts is basically a big reminder: customers don’t just buy flowers, they buy a vibe. And in 2026, the vibes range from frosty minimal-cool to full velvet-curtain drama.
These were just a few ideas from the 21 trends that Pinterest signals. Download the full Trend Report from Pinterest here. And if you are ready to play with this evenmore, get the Pinterest Predicts Marketing Playbook here.
Nice to hear: Listen to the Business and Pleasure of Flowers Podcast hosted by Lori Wilson and Vonda LaFever from Flower Clique: 'From Pinterest to Petals: Turning 2026 Trends Into Flowers With Ellie LaFever'.
All images by Pinterest.
