ARTICLES

Valentine’s Day – The Date That Moves the World With Flowers

For Star Roses, iIt is the date when feelings become visible, when words are sometimes not enough, and flowers turn into a universal language.

By: THURSD. | 04-02-2026 | 2 min read
Valentine Special Days
Nothing Like It

Valentine’s Day is not just a commercial celebration; it is, in fact, one of the most powerful emotional moments on the global calendar. It is the date when feelings become visible, when words are sometimes not enough, and flowers turn into a universal language.

Every February 14th, millions of people in different countries express love, gratitude, reconciliation, and admiration through a simple yet deeply meaningful gesture: giving flowers. Within that universe, the rose holds the highest place. It is the ultimate symbol of deep love, passion, elegance, and true intention.

Star Roses – When Love Demands Perfection

For the floriculture industry, Valentine’s Day represents the peak of planning, precision, and operational excellence. Months of work in the fields, varietal selection, post-harvest management, and international logistics converge in a single mission: that a flower arrives perfect at the exact moment someone decides to say 'I love you'. For this important holiday, Star Roses sets the standard for what beautiful and high-quality roses are, especially for this date.

 

Red roses and Rose Hearts by Star Roses
Hot pink roses (left) and Rose Hearts (right), ideal for V-day

 

Valentine’s Day is precisely the season that defines who can truly sustain a standard of floral luxury, consistency, and character. And this is where the essence of the brand comes to life: Nothing Like It. Because it's not just about the rose production. The creation and design of emotional experiences through the flower play a huge role.

 

Alejandra Jarrin of Star Roses
Alejandra Jarrin, Marketing Manager of Star Roses, with a gorgeous light pink bouquet of Ecuadorian roses

 

Star Roses stands out on this date for having:

 

Red roses by Star roses for Vday
Ideal red roses for V-day

 

Beyond Red – A Collection That Displays Every Language of Love

Although classic red is the hallmark of Valentine’s Day, love is not represented in just one way. And that is where the Ecuadorian company makes a significant difference in the industry. The brand's incredibly wide choice of more than 400 varieties of regular roses, spray roses, and garden roses, ranging from deep reds to delicate pastels, romantic, bright, elegant, and modern tones, is one of its biggest advantages.

 

Nothing Like it by Star Roses
'Nothing Like It!'



This multiplicity offers something crucial on such an emotional date: to accompany every method of loving. Because not all loves feel the same, nor do all gestures strive to convey the same thing.

 

Roses in heart shape
Garden roses in a heart shape for Valentine's Day

 

Because of this, Star Roses affirms what the market already knows on the most sentimental date of the year: the flower is important when love is important. And there is simply… Nothing Like It!

 

Hot pink roses by Star Roses

 

Photos courtesy of Star Roses.

 

Banner StarRoses General Nothing Like It

FAQ

Why are flowers so important on Valentine’s Day?

Flowers are a universal language of emotion. On February 14th, they help express love, gratitude, admiration, and reconciliation when words alone are not enough.

Why is the rose the main symbol of Valentine’s Day?

The rose represents deep love, passion, elegance, and true intention, making it the most meaningful and timeless flower for this celebration.

What makes Valentine’s Day special for the floriculture industry?

It is the most demanding season of the year, requiring months of planning, careful cultivation, post-harvest handling, and precise logistics to ensure every rose arrives perfect at the right moment.

What sets Star Roses apart for Valentine’s Day?

Star Roses stands out for its strong stems, large blooms, intense colors, long vase life, and consistent premium quality, all backed by a highly controlled production and logistics system.

Is Valentine’s Day only about red roses?

Not at all. Star Roses offers more than 400 varieties in many colors and styles—spray, garden, and standard roses—so every type of love can be expressed in a unique way.

Poll

Which rose best represents your way of loving?

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