The Flowerslinger is a fine-art floral design studio led by Brittany and Doug Murray, specializing in luxury wedding and event florals across Northwest Arkansas, the South, New York City, and destination locations nationwide. Founded in NYC and now based in Northwest Arkansas, their work blends a high-fashion, editorial sensibility with hands-on craft and deep logistical experience. Brittany designs florals that feel intentional, sculptural, and grounded in place, built thoughtfully, and executed with precision.
The Flowerslinger Floral Design Studio
Under the direction of Brittany and Doug Murray, The Flowerslinger is a fine art floral design firm based in Fayetteville, Arkansas, that has won numerous awards. They moved from Brooklyn to NWA after working for years in New York City's fashion, advertising, and creative sectors, bringing a new and sophisticated perspective to flower design. When combined, they produce immersive, unique floral experiences that conflate storytelling, art, and floristry.
The Flowerslinger has been recognized as Best Florist in NWA and celebrated as one of the Top Wedding Florists in the U.S. by The Wed, Loverly, and Wed Vibes. So what is it exactly that they do? Brittany and Doug give a glimpse into each other's roles and what they contribute to their clients' world of flowers.
An episode of 'Behind the Flowers'
Meet Brittany, The Creative Head and Hands Behind the Flowers
Brittany’s journey began in NYC’s fast-paced fashion world, where she worked as a stylist for Seventeen Magazine, NYFW runway presentations, and high-profile commercial productions. She later transitioned into brand strategy and marketing, curating visual identities and digital content for ad agencies and a popular Brooklyn brewery. But it was floristry that became her ultimate creative medium.
After launching The Flowerslinger in 2019, she quickly established herself as a leader in luxury floral design, securing Christian Louboutin as her very first client, providing weekly floral arrangements for all of their Manhattan boutiques. She continued freelancing with some of NYC’s top floral studios while growing her own brand, developing a fine art approach to floral design – one that brings forward movement, emotion, and a departure from tradition.
"When I found floristry, it felt like all the pieces of who I am – artist, storyteller, builder – clicked into place. It’s the most immediate, alive medium I’ve ever worked with, and it’s the only one that’s felt right."
Brittany was named one of Florists’ Review’s 35 under 35 Rising Stars in the Flower Industry, and The Flowerslinger was recently recognized as one of the Top 55 Event Florists in America. Her work has been seen in Vogue, The Wed, GQ, and other prestigious publications.
Meet Brittany's Other Half – Doug Murray
Doug studied art direction at an advertising school in Brooklyn before working on campaigns for some of the world’s most recognizable brands, including 7-Eleven, HBO, and New Orleans Tourism. As a Creative Director at 360i, his work earned international recognition, including a Cannes Grand Prix.
Over his career, he has won dozens of awards and has taken home wins at every major industry show, including Cannes Lions, Clio, D&AD, The One Show, and the London International Awards. His work has been widely recognized for innovation, storytelling, and experiential marketing, with features across major publications such as The New York Times, The Wall Street Journal, Adweek, and many more.
Beyond recognition, Doug has spent years immersed in the creative process, shaping ideas from concept to execution. He has worked on everything from TV commercials, photo shoots, CG content, print ads, experiential activations, and social campaigns – working closely with directors, photographers, editors, sound designers, and colorists to craft compelling visuals and narratives. His experience revolves around building worlds, shaping emotions, and creating stories that connect.
At The Flowerslinger, he applies his background in branding, art direction, and production to transform floral design into an immersive creative experience. His expertise in photography and videography ensures that floral compositions are not only experienced in the moment but also captured in ways that enhance their artistry and emotion.
A sculpture made of preserved grasses and amaranthus
All in all, the duo approaches weddings by considering how flowers may change a place and elicit emotion, much like they would with an installation or sculpture. For them, 'fine art' entails deliberate design, where each stem is positioned with a purpose, employing uncommon or surprising flowers, and experimenting with color, shape, and negative space to create a work that seems rich and alive. When someone enters a space that they have designed, Brittany and Doug want them to experience something.
Photos and videos by: @theflowerslinger.
