My First Impression on the All-New White Rose Nova Vita

"This big new brilliant white rose from United Selections is ideal for weddings, perfectly in time for the bridal season."

By: SARAH WILLEMART | 15-09-2022 | 2 min read
Wedding Flowers Floral Designs Roses
My First Impression on the All-New White Rose Nova Vita header - on Thursd

I have had the chance to be one of the first floral designers to be introduced to the all-new white Rose Nova Vita from breeder United Selections. My first thought? This rose is ideal for weddings, so its debut is perfectly in time for the bridal season.

This rose will be introduced internationally this week, and I was so fortunate to make my very first design and give my opinion to you.

Rose Nova Vita

So here it is, a pristine white rose from Kenya. My first impression is that these roses are very pretty, really beautiful. The white color is brilliant. This makes it a great wedding rose. Nova Vita rose is easy to work with; there are hardly any thorns, the flowers open up fully and easily, and the petals stay soft but not weak.


Sarah Willemart Rose Nova Vita quote on Thursd



My Nova Vita Designs

I made several designs with different supports to try out various styles. I made a bouquet with a monovarietal structure that included some eucalyptus leaves and clematis, a table piece with eryngiums and hedera leaves, and a heart of Nova Vita roses, but also smaller objects to offer as goodies or to place on tables as decoration during the wedding event.


Rose Nova Vita Bliss Flora - on Thursd


Rose Nova Vita by Sarah Willemart - on Thursd


The white color makes this rose blend in with any other color and flower. I have used several various flowers and greens to conclude that Rose Nova Vita is as versatile as a wedding designer may wish for. It's the center of attention that will look wonderful in big and small arrangements, together with flowers of any color, shape, and size.


Rose Nova Vita close-up heart on Thursd


The Introduction

Rose Nova Vita is introduced by breeder United Selections and grown in Kenya by Bliss Flora. The roses are available right now at distributors worldwide, like Decofresh for the Dutch market.


Rose Nova Vita by Sarah Willemart - on Thursd


United Selections - Rose Nova Vita banner on Thursd


Sarah Willemart profile picture
Sarah Willemart

Daughter of a Florist and a Psychoanalyst, I grew up in the world of plants and analysis. Living in the countryside, nature was all around me. After passing my BAC in Agronomy and Environment, and studying florist, I continued my studies and obtained my interior decorator diploma. I understood that I wanted to do something that looked like me, something different. The idea then arose, a fusion between the tattoo and the flower. I released my book "Inked & Blossom" that came out in June 2017. My inspirations come from everywhere, from other trades, films, books, and my imagination. We have to use everything around us. And my passions are numerous! First of all, I will say "life", then, of course, nature, the flower. I like walks in the forest, discovering all that nature can offer, the graphics it builds fascinate me.


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