Danziger is set for a series of Roses Open Days (The Global Rose Festival 2026) taking place in Kenya (16–20.2.2026), with detailed insights available in this article, and Colombia (24–27.3.2026), with an additional exclusive Open Day in Ecuador (by invitation only). Registration for the Rose Open Days in Kenya and Colombia is now open.
The Global Rose Festival
The upcoming Open Days provide growers with three opportunities to evaluate the company’s latest rose introductions while reinforcing Danziger’s growing presence in the global rose segment. Alongside new introductions, visitors will encounter a broad range of established, well-known varieties as well as additional recent releases, offering a comprehensive view of Danziger’s expanding rose portfolio.
Ori Danziger, the Deputy CEO of Danziger:
“Over the past years, we have significantly strengthened our rose breeding program, investing in genetics that deliver field reliability, production efficiency, and clear market character. Our ambition is to position Danziger as a central and long-term player in the global rose industry, offering growers consistent value and meaningful differentiation.”
Key Rose Highlights Presented Throughout the Global Open Days
SENTI® INTENSITY demonstrates a strong focus on uniformity and field performance. Its synchronized, symmetrical opening, strong petals, glossy foliage, and stable vase life of up to 14 days provide growers with consistency across production cycles.
SENTI® FRENCH KISS highlights adaptability across growing regions, combining vivid color, balanced head size, strong plant structure, and a thornless pedicel that simplifies handling. Its long vase life and high proportion of uniform stems position it as a reliable commercial option for export programs.
Expanding the portfolio’s differentiation, PISTACHIO KISS™ introduces a distinctive lavender tone framed by a crisp green outer layer. As a spray rose with a large head size and symmetrical opening, it balances novelty with production practicality, supported by good cold tolerance and solid postharvest performance.
CARAMEL DREAM™ adds further diversity with warm brown-sand hues and an exotic garden-style opening. Its large head size and strong postharvest behavior make it especially suitable for premium and event-driven segments.
Completing the highlight selection, SENTI® JOYFUL combines synchronized opening, high yield, strong petals, and an exceptional vase life of 16–18 days—traits aligned with efficient, large-scale production.
Registration for the Rose Open Days in Kenya and Colombia is now open.
About Danziger
Founded in the 1950s, Danziger is one of the world’s most innovative floriculture companies, creating extraordinary flower varieties that help customers all along the supply chain achieve extraordinary success. Powered by one of the flower industry’s largest R&D departments, and with cutting-edge propagation facilities and nurseries in Israel, Guatemala, Kenya, and Colombia, Danziger supplies elite quality vegetative material to about 1,000 customers in over 60 countries. Danziger manages hundreds of varieties under Plant Breeders’ Rights. Through collaborative partnerships with growers, Danziger continuously explores new ways to capture the market’s imagination, while staying true to its roots as a family business. For more information, please visit our website at www.danzigeronline.com or contact our marketing team at marketing@danziger.co.il
About myThursd Meetup Spot
Do you want to collaborate with growers and breeders and work with their products to create awesome content and pictures? Join myThursd Meetup Spot now! For more info, please reach out to regine@thursd.com.
