With over 12,000 visitors, 435 exhibitor firms, and a space featuring 35,000 square meters in last year's edition, the 2024 Iberflora edition promises even more, as the most important international green industry event in Europe. From October 1-3, you are welcome to visit Iberflora the International plant, flower, landscaping, technology, and DIY garden fair while getting the opportunity to discover the greatest professional event of the green sector and find everything the green world has to offer!
Pack Your Bags - It's Almost Time to Head to Iberflora This October 2024
Exciting events are coming and one of those is Iberflora which will be held at Feria Valencia, featuring three major new elements: an increase in international exhibitors, coinciding with other events — which is expected to attract over 50,000 professionals to the fairgrounds — and a change of pavilions.
The 53rd edition of the fair will take place in pavilions 6, 7, and 8 and will share dates with Feria Hábitat Valencia, Textilhogar, Espacio Cocina-SICI, and Eurobrico. This confluence will enhance commercial synergies between the green sector and markets such as contracts, hospitality, and homes.
Organizers expect a full house for Iberflora's pavilions as they have already surpassed the occupancy figures of 2023. Visitors to Iberflora will be able to access the other events with the same ticket, which professionals can already download for free from the fair's website. Moreover, those who attended the last edition will soon receive this year's ticket via email.
Valuable Information About Each Pavilion and What You Can Expect to See at Iberflora
Pavilion 6 will host the Garden Show, featuring manufacturers and suppliers of garden centers, Floral Universe, and Eurobrico, the International DIY Fair. Pavilion 7 will be dedicated to featuring plant and technology groups, while Pavilion 8 will show producers along with associations and auxiliary nursery companies.
Iberflora has launched several initiatives to attract both exhibitors and international visitors, which has already resulted in an increase in community and foreign exhibitors, making this year's event unmissable because there's quite nothing more exciting than seeing what you love while being surrounded by a great community and having networking opportunities at the same time.
Some of the countries that will be represented include Germany, France, Italy, the Netherlands, Portugal, the United Kingdom, and Turkey. These actions include promotional campaigns in strategic markets and collaborations with international associations and entities in the sector. This initiative aims not only to increase the presence of foreign companies but also to promote the exchange of knowledge and innovative practices globally.
The Floral Universe Program by Iberflora
Among the highlights of Iberflora, as every year, is the Floral Universe program, the reference space for the floristry sector where floral art workshops and demonstrations will be held, as well as the awarding of the Trompa Verde awards to the best influencers in the sector, organized by the Association of Ornamental Plant Marketers (ACPO). Additionally, the fair will offer a wide range of conferences centered around the theme of Valencia's European Green Capital. But the real question comes to be: why should you attend Iberflora? Here are a few reasons to get you started on planning your itinerary to one of Spain's most beautiful cities, Valencia.
- During your attendance, you'll be able to discover the largest commercial and training offer in the sector. This event brings together the main players in the green sector, from nurseries and producers to landscaping, technology, and DIY gardening companies. You will find a wide variety of products, solutions, and news for your business.
- Participate in training talks and technical sessions while you're there! Iberflora offers a complete program of training activities so you can update your knowledge and learn from the best experts in the sector.
- Enjoy unique product demonstrations because, at Iberflora, you can see live the latest developments in machinery, tools, and products for plant care.
PS: You can buy your tickets for this grand event already.
Ticket valid for 1 day: €10 / Ticket valid for 3 days: €25
- Registration for professionals is already open.
Opening hours:
- October 1-2 from 9:30 am to 6:30 pm
- October 3 from 9:30 am to 5 pm
Valencia, here we go!
