The Bloom Together Initiative, powered by New Bloom Media, has released the 2026 Digital Floral Events Calendar, the floral industry’s essential annual planning resource. This year’s calendar is paired for the first time with the Micro-Holiday Calendar 1.0, a strategic companion designed to help your business tap into year-round revenue opportunities through niche celebrations and seasonal moments.
Created to support professionals across the Americas, this free resource strengthens industry alignment, enhances collaboration, and unveils strategic opportunities for year-round floral business growth, hence empowering these businesses of all sizes to plan with confidence.
Comprehensive Industry Planning in One Resource
The 2026 Floral Events Calendar provides verified dates for major conventions, exhibitions, educational sessions, and networking opportunities across the year. Centralizing this information means New Bloom Media eliminates the challenge of tracking scattered event details, enabling businesses to plan effectively and stay connected with industry developments.
The calendar also serves the entire floral supply chain: growers, breeders, importers, wholesalers, distributors, florists, retailers, event designers, educators, logistics partners, and service providers, ensuring that every segment of the floral industry can coordinate activities and capitalize on industry gatherings.
The Micro-Holiday Calendar 1.0
The debut Micro-Holiday Calendar 1.0 is quite an expansion of the planning tool. This companion resource highlights niche and emerging celebrations that create sales and marketing opportunities outside of the traditional major holidays.
Featured dates include Valentine's Day, International Women's Day, Mother's Day, All Saints' Day, Día de los Muertos, and dozens of regional floral moments and cultural celebrations; all carefully selected to enable floral businesses to develop targeted promotions, create meaningful campaigns, and access revenue streams that often go overlooked.
The Micro-Holiday Calendar empowers floral professionals to engage different communities and cultural traditions, building stronger customer relationships while driving consistent sales throughout the year.
The Bloom Together Initiative Builds Floral Community Connections
The calendars developed by The Bloom Together Initiative, a purpose-driven movement of New Bloom Media, strengthen the floral community through connection, collaboration, and shared visibility. The initiative comprises three core programs working together to support industry professionals.
The Bloom Show provides a platform where industry leaders and innovators share developments and engage in meaningful discussions. Created by the floral community for the floral community, this hub facilitates knowledge sharing and innovation across the sector.
The Annual Bloom Together event brings the community together physically, and its sixth annual gathering takes place on March 2, 2026, from 7 PM to 12 AM at Copper Blues Rock Pub & Kitchen in CityPlace Doral, Florida. This celebration emphasizes networking and collaboration while supporting non-profit organizations that empower the next generation of floral professionals. Registration is free and open to all industry members.
The Digital Floral Events Calendars complete this trio, providing year-round support that bridges geographic and sectoral divides across the Americas.
Industry Support and Accessibility
The 2026 calendars are supported by industry collaborators who recognize the value of community-building. Sponsors include CalFlowers, Society of American Florists (SAF), U.S. Greens Corp, Bellaflor Group, Ball SB, Verdissimo, The Produce News, Deliflor, United Selections, Jet Fresh Flowers, Thursd, and Pollen Talent. Their commitment keeps the calendar free and accessible to the entire floral community.
New Bloom Media created these calendars with a core belief that when the industry plans together, it grows together. The calendars, therefore, work as organizational tools while reflecting the relationships and shared passion driving the floral sector forward.
As the first multi-channel B2B media platform dedicated to the floral industry in the Americas, New Bloom Media connects professionals through digital content, community programs, media partnerships, and industry-focused resources, and through these resources, it advances its mission to build trust and visibility, inspire collaboration, support business growth, and strengthen the floral industry across the Americas.
The 2026 Floral Events Calendar and Micro-Holiday Calendar 1.0 are now available for download, providing floral professionals with strategic planning tools to enable them to plan with confidence and capitalize on opportunities throughout the year. For more information or to download the calendars, contact New Bloom Media at connect@newbloomsolutions.com or visit www.newbloomsolutions.com.
Header image by Floriexpo.
