Valentine’s Day on Another Level Expressing Love Through Color With Ti...

Valentine’s Day is pure emotion. Intensity, detail, intention. And in a world where love is expressed in increasingly personal ways, flowers have evolved too. Today, giving a rose is no longer just a traditional gesture. It’s a statement of style, personality, and creativity. That’s where tinted roses come in. And boy, does Star Roses know how to...

Star Roses – Turning Tinted Roses Into an Experience

For Star Roses, tinting is a delight and a specialty. It’s how the brand brings its 'Nothing Like It' identity into an artistic and strategic space. Because tinting isn’t simply about changing color. It's all about rethinking the rose as a new emotional medium.

Girl with pink glittery roses by Star Roses — *Dreamy hot pink-tinted roses*

Valentine’s Day is the ideal moment for this. It’s when consumers want to surprise, stand out, and make their message unforgettable. The Ecuadorian company answers with a full tinted collection developed specifically for this season.

A glittery pink rose by Star roses — *Glitter and sparkles to surprise your favorite person this V-day*

A Tinted Collection You Won’t Find Anywhere Else

Star Roses has created a proposal that combines technique, creativity, and market awareness, offering tinted roses that range from:

Romantic pinks and soft, tender tones to
Deep, intense colors that communicate passion and emotion
Glitter finishes that catch the perfect light and make any design dazzle and shine
Velvet textures that bring a sense of luxury, modernity, and refinement

Combination of pink tinted roses — *A combination of pink and red tinted roses*

Each tinted rose is a floral design piece. There are five important characteristics that are taken into account when creating tinted roses. Color, texture, effect, visual presence, and character. This allows florists and designers to offer distinctive, memorable, high-impact creations during the season when standing out matters most.

Bright pink rose for Valentines Day

Tinting as Strategy, Not Just Aesthetics

Behind every tinted rose is a clear market vision. On a date when millions of flowers compete for attention, visual differentiation becomes a strategic advantage. Tinting makes it possible to:

Break away from expectations
Create window displays and arrangements that stop people in their tracks
Attract consumers looking for something beyond the classic red rose
Increase the perceived value of a floral arrangement

It’s the balance between emotion and visual marketing. Star Roses understands that Valentine’s Day isn’t won by volume alone, but also by impact. That’s why tinting is part of its brand language and a personalized way to deliver love, creativity, and expression to the market.

Tinted rose process

When Love Is Meant to Be Unforgettable

Star’s tinted roses don’t replace the classics. They are a great way to complement them, elevate them, and reimagine them. They’re for those who don’t just want to say 'I love you', but 'I love you in a way no one else would'.

And once again, that’s where the brand’s essence comes through: Nothing Like It.

Nothing Like it by Star Roses — *Valentine's Day gifts can also come in pink, purple, and peachy tones, plus look at that velvet touch!*

Photos: Star Roses.

FAQ

What are tinted roses?

Tinted roses are natural roses that go through a specialized coloring process to achieve specific shades, finishes, and effects that don’t occur naturally, such as deep hues, glitter accents, or velvet textures.

Why are tinted roses especially popular for Valentine’s Day?

Valentine’s Day is about standing out emotionally and visually. Tinted roses allow consumers to move beyond traditional red and choose colors and finishes that feel more personal, expressive, and unexpected.

What makes Star Roses’ tinted collection different?

Star Roses approaches tinting as a craft and a strategy. Each rose is developed with attention to color balance, texture, visual impact, and overall character, creating designs that feel intentional rather than decorative.

Do tinted roses replace classic red roses?

No. Tinted roses are designed to complement classic varieties. They expand the design options available to florists and give consumers more ways to express emotion without replacing tradition.

How do tinted roses add value for florists and designers?

They help create standout arrangements, eye-catching displays, and differentiated offerings during high-demand seasons, increasing both visual impact and perceived value.

Which Valentine’s rose style speaks to you most?