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A New Gerbera in Honor of the Late Iconic Italian Florist Alfredo Corvi This new variety from breeder Dümmen Orange is set to be widely cultivated and available worldwide by 2025.

Floral Events Sustainability Wedding Flowers

Nov 15 | 3 min read

The History of the Chrysanthemum How a culinary herb became the queen of fall flowers.

Chrysanthemums

Apr 07 | 4 min read

Red Chrysants for Valentines? Yes of Course! These are the loveliest varieties from the world's top breeders and growers.

Flowers Valentine Chrysanthemums

Jan 17 | 7 min read

Rose Roxanne Effortlessly Charms in Floral Designs and Arrangements This is an exquisite salmon-colored flower that leaves floral designers in awe of its unique qualities.

Floral Designs Now on the markets Roses

Aug 23 | 5 min read

Interflora World Cup 2023 Competitor Katharina Albrechsten Creator of charming and captivating floral art with a bias towards nature.

Floral Designs Floral Events

Jul 12 | 4 min read

A Pastela Autumn Sunrise in Paris This wonderful new chrysanthemum reminds us of blush on the cheeks from gentle kisses.

Chrysanthemums Floral Designs

Nov 30 | 3 min read

I Have Experienced the Power of Flowers My five Pastela Chrysanthemum designs show all elements of the Earth that make people change their mind, opinion, mood, thoughts, and attitude.

Chrysanthemums Floral Designs

Oct 19 | 4 min read

The Name of the Rose is Avalanche+ Where does the name Avalanche come from? And what about the plus?

Roses

Jul 28 | 2 min read

Harmony - The Four Pillars of Life It's not only work that's important, or only friends, or only family, or only money, or growth, or health, or love, it's a balance in all those that will make you happy.

Chrysanthemums Floral Designs

Jul 13 | 2 min read

Choosing Red Taccazi+ Roses Symbolizes Your Self-Love and Confidence It doesn't mean you want all attention, it just means you want to be visible and adored.

Floral Designs Roses

May 25 | 2 min read

Rose Snowstorm+ Excels on Weddings This Dümmen Orange rose is the ideal rose to work with when everything - location, dress, catering, and flowers - has to be at its very best.

Wedding Flowers Floral Designs Flowers

May 10 | 2 min read

Rose Monte Carlo Is Making a Great New Start at Rosa Plaza This velvety red rose thrives at a high altitude in Ethiopia, growing a larger flower and fuller color than ever seen before.

Roses

May 04 | 5 min read

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