Look at What Katya Hutter Created for De Ruiter Innovations - myThursd Will Bring Change

By giving a designer an assignment from a breeder like De Ruiter, the creative can shine with the product while still keeping their signature style.

By: REGINE MOTMANS | 03-04-2024 | 4 min read
Flowers How It Works
Katya Hutter With De Ruiter Roses

At myThursd you find creatives that help the floral industry to bloom. MyThursd aim is that by connecting these floral designers, influencers, photographers, videographers, and other creatives directly to advertisers like growers, breeders, wholesales, and others the entire industry profits. There's a new vibe with myThursd. This positive vibe I feel from all the creatives I talk to. Like Katya Hutter. I love her work, but also how she seamlessly works with the new software that defines myThursd. 

Katya Hutter Pitched on the Project of De Ruiter Innovations

For De Ruiter Innovations, Katya pitched on "Flower Romance for Weddings", and she won the project. She was asked to take good pictures. The briefing entailed also some inspirational wedding pictures where the roses from de Ruiter are used. And so Katya provided both. She sent a lot of material back to De Ruiter, which they can use for their promotional activities.

This was a very successful campaign indeed, both for Katya and for De Ruiter.

This project, where De Ruiter asked for inspirational pictures, is just a glimpse of what's possible in myThursd. There's so much more possible. But more about that later. Let's have a look at some of the pictures Katya provided:





From one spray rose in her hand against a wall, to a bunch of spray roses in her arms, and several others. And a reel to post on Socials of course. This was the result.


Assortment of Flowers for a Wedding With De Ruiter Roses

Quotes About the Fantastic De Ruiter Favorites

De Ruiter also asked Katya to write a few quotes about her favorites: 


"The soft pink Constellation spray rose is one of my favorites from the De Ruiter spray roses collection. Her utterly romantic look and lovely frills make her stand out. I also love how she shows her heart when fully open. Her garden-style look and amazing pure color make her so special to me."


Rose Constellation De Ruiter by Katya Hutter

The Beautiful Constellation Rose From De Ruiter Innovations



"Café Latte is a unique rose with an unbelievable signature dusty pink color. I specialize in weddings, and whenever a bride chooses a dusty pink color scheme, Café Latte Rose is my top recommendation. I love working with it; it's very reliable, has a beautiful and distinctive shape, and its color is truly unique. When combined with soft pink or peach flowers, the result is often dreamy, romantic, and unforgettable."


Café Latte De Ruiter in a Wedding Design by Katya Hutter



"Moccachino rose, a stunning creation by the De Ruiter team, boasts a distinctive nude, powdery color. What a remarkable hue! To me, it resembles the younger sister of the Caffé Latte rose, sharing a similarly distinctive frilled shape. Its blooms are often quite large, making it a perfect choice for installations or sophisticated bouquets."



Moccachino Rose De Ruiter


Get to Know Katya Hutter and Join myThursd

Katya Hutter is a floral designer based in Amsterdam specializing in creating luxury and artistic floral decors for private clients, weddings & events, and the fashion industry. Her style is lush, abundant, and surprising. Her flower arrangements are seasonal and nature-inspired, with an artistic flair.

Katya is greatly inspired by the wonder and beauty of nature. Exquisite table decor plays a crucial role in creating a memorable and unforgettable event. At Katya Hutter Floral Design, we emphasize the significance of hospitality and the art of bringing people together. Our belief in creativity and crafting memorable table setups contributes to a magical event atmosphere. From stunning bespoke florals to elegant porcelain, candles, art objects, and gorgeous styling, every detail is thoughtfully curated to enhance your special celebration.



Katya collaborates with top-tier artists, stylists, and event designers to ensure a seamless and immersive experience for her clients. Katya has worked and collaborated with a broad range of companies, private clients, celebrities, magazines, and brands including but not limited to HomoFaber Guide, Dutch Design Week, Colnaghi Gallery London, Dassault Aviation/ Falcon Jets, Roche, L’ Oreal, Sofitel Legend The Grand, GQ, In Style, Thursd, Weddings, and Honeymoons magazine, Style me Pretty, David Austin Wedding Roses among others.



Assortment of Flowers Katya Hutter for myThursd


As I told you before in this post, with the new software of myThursd, many things are possible. This time an advertiser asked for beautiful photography in the right setting to use for their promotions and communications. But many more things are possible, think about having product photography, videography, or just an image to be shared on social channels by influencing floral designers. Or perhaps you were looking for someone to help you build your exhibition? Or do you need a floral designer to have a workshop or give a demonstration? Or you just want to send a novelty or a special product to a designer to have a blog on Thursd to make sure everybody in the world gets to know it. Or perhaps, you want to send your products to many different floral designers to get feedback? There are so many possibilities with myThursd. It's endless!

Want to know more? Reach out to me at [email protected].



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Regine Motmans profile picture
Regine Motmans

I'm first of all a mother of 3 sons, Dennis, Jarne en Xander! Married with Dominic, and owner of Floregineel, my flower studio since 1996. Specialized in Weddings and Events! I am also Art Director for Fleuramour. And last but not least I am the Floral Business Connector for Your online floral meetup spot! makes it all happen! It connects the whole flower industry! At you have a unique chance to showcase your products, portfolio, shop, or company and we connect them in a transparent way.



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