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Wijnen Amaryllis Innovation
This Is Amaryllis Breeding With Vision and Future Focus I spoke with Stan and Daphne from Wijnen Amaryllis about their dedication to innovations and exclusive cut flowers.
Cut Flowers
Dec 02 | 4 min read
Creative Soil: How Floriculture Can Lead the Way Out of Our Collective Creativity Crisis
Creative Soil: How Floriculture Can Lead the Way Out of Our Collective Creativity Crisis When we lose creativity in floriculture, we lose more than beautiful flowers.
Trending Floral Education Flowers
Dec 02 | 5 min read
William Williee Armellini IFTF TFA
My Annual Pilgrimage to IFTF and TFA I went to Vijfhuizen and Aalsmeer in the Netherlands to inform you about two of the finest working shows you can attend in the floral world.
Trending Floral Events Cut Flowers
Dec 01 | 4 min read
Zbigniew Dziwulski Calendar 2026
This Is the 2026 Florist of the Year Calendar Me and my Polish floral designer friends created a unique showpiece that you can order now!
Trending Floral Art Floral Designs
Nov 28 | 7 min read
Stefan Adrian Gamalie Artestry 2025 square feature
Artestry – World of Flowers Festival: A Vision Rooted in Floral Excellence and Innovation This year, we celebrated the 3rd edition of the festival, with enthusiastic feedback from the international floral design community.
Floral Events Floral Designs
Nov 26 | 5 min read
Simply Calla Andrei Bindea
Calla Lilies Are a Quiet Power in Floral Design These flowers have this rare quality: With calm presence and strong character, they say a lot without ever raising their voice.
Trending Cut Flowers Floral Designs
Nov 26 | 3 min read
Lu Vargas Ten Years in Flowers square feature
Ten Years in Flowers: A Journey of Color, Creativity, and Cultural Inspiration Every workshop, design experiment, museum visit, and market stroll sharpened my eye for color, texture, proportion, and emotion.
Trending Floral Designs
Nov 26 | 4 min read
Greenwashing blog
How to Greenwash Your Floral Business the Right Way The not so official guide no one asked for.
Sustainability
Nov 26 | 4 min read
Anna Psy Art Photo Projects
Autumn Moods in the Dunes This is calming to me: the softness, the colors of nature, and a touch of magic to my floral stories.
Trending Floral Art Photography
Nov 26 | 2 min read
Making a Case for Peat-Free Substrates for Sustainable Floral Production - Thursd Blog
Making a Case for Peat-Free Substrates for Sustainable Floral Crop Cultivation Peat's slow natural regeneration and the environmental costs of its extraction have raised sustainability concerns.
Sustainability Floral Education How It Works
Nov 26 | 7 min read
VBW Flower Cup 2025
VBW's Floral Future Took Center Stage in Amersfoort A lively recap of an inspiring evening where designers showcased new ideas, shared techniques, and celebrated rising talent in the world of floral artistry.
Trending Floral Designs Floral Events
Nov 26 | 3 min read
Tesselaar Alstroemeria Rachel Kennedy
Designing Sculptural Festive Pieces With Alstroemerias Strong stems, reliable vase life, and a refined color palette make these flowers ideal for the season.
Trending Cut Flowers Floral Art
Nov 26 | 3 min read

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