ARTICLES

Florist Special With Sarah Haywood

Fusing events with the most gorgeous floral designs is definitely her thing!

By: MELISSA MAINGOT | 13-11-2024 | 4 min read
Floral Designs Floral Events
Floral designer Sarah Haywood

Luxury wedding planner, party planner, and event designer, Saray Haywood deserves an honorable mention and supreme acknowledgment for the creative and magical work she brings to the events world. An award-winning, internationally acclaimed, British luxury wedding planner, party planner, and bridal author, Sarah knows how to give it all and make her clients' smiles go on for days after seeing the creations she delivers.

Sarah Haywood Weddings and Celebrations

This week, she's part of the florist special, giving her a spotlight before the Table Design Exhibition event in Istanbul that is coming up from December 4-6th to celebrate art and creativity. To give you a little back story about the famous event planner, Sarah Haywood planned her first party over twenty years ago. What began as a sideline in party planning whilst working as a TV reporter and producer is now an award-winning, international business.

 

Sarah Haywood floral designer
The magnificent Sarah Haywood



Sarah is the author of two wedding books and regularly appears on television and radio in her capacity as a wedding expert and party planner; most notably as CNN's bridal expert for their worldwide simulcast on the Royal Wedding day of the Prince and Princess of Wales. She features in the lifestyle and bridal press both in the UK and overseas. During 2020 Sarah's first television series The Wedding Fixer aired on UK TV and has now transferred to the BBC and is available to watch on BBC iPlayer.

 

Sarah Haywood decorating a table with orchids
Sarah, the master of luxurious event and floral decor



As a co-founder of EPIC, the Event Planners International Collaborative, Sarah hosts residential Wedding Planning Courses and Wedding Workshops for Bridal Professionals that have been taken around the world to sell-out audiences. All of these in which flowers play a huge, if not pivotal role in how the final result looks. Flowers adorn her creations like nothing you've ever seen before. Get ready to see the fusion of event planning and flowers in action!

 

Sarah Haywoods work for a wedding on Elle
Haywood's work for an epic wedding event and decor, featured in Elle Magazine

 

Bringing Ideas to Real Life, Heavenly Results

An award-winning businesswoman with a reputation for excellence, Sarah Haywood is in full demand in the event and floral world. Harpers Bazaar Brides said:

"Sarah Haywood is the most sought-after nuptial artist in the world."

 

A midsummers night dream in Lake Como
A midsummer's night dream in Lake Como

 

Just so you get an idea, Sarah's business represents a big luxury wedding and party planner for clients demanding first-class service and world-class events. From princesses to pop stars and from celebrations in London and the UK to destination weddings and social events in Europe and beyond, the team plans elegant, stylish, glamorous, and fun celebrations.

 

Bridal decoration with florals by Sarah Haywood
A bridal floral scene match made by Sara's floral haven and expertise in events

 

Not only that, but they are also famous and have an international reputation for creating exclusive events and delivering first-class service with discretion. From their London headquarters, Sarah's event team enjoys working with diverse clients from across the globe. Their bespoke international service is tailored to their individual needs, all with the final intention and goal of making the customer feel alive and happy with the event and floral creations she delivers.

 

Sarah Haywood event planning
Sarah Haywood event planning

 

Transforming Spaces With Flowers

Saray Haywood is renowned for transforming her event designs into visual experiences by incorporating an abundance of sumptuous flowers. She skillfully uses them as focal points that set the tone and ambiance of every gathering, not just as decorations. Flowers are incorporated into every element of Haywood's surroundings, which range from enormous installations to cascading floral arrangements, giving them a luxurious yet organic sense.

 

A beautiful white wedding by Sarah Haywood
A beautiful white bridal paradise



Succulent florals in a range of textures, colors, and sizes are the hallmarks of her floral design philosophy. She makes sure that the flowers create a magnificent effect for the eyes of those who see her decorations without overpowering the room, whether it's through petal-covered tables, lavish floral walls, floral arches, or tall centerpieces, among many other types of floral creations.

 

Flower arch in blue and pink shades by Sarah Haywood

 

A Huge International Reputation for Making Events and Parties Flourish

Sarah Haywood's discerning, international clientele includes some of the world’s leading families, for whom she creates magical, anodyne, and world-class experiences. From weddings and birthday parties to bar and bat mitzvahs, anniversary celebrations, and children’s parties, every event she plans is one-of-a-kind.

 

Gorgeous red table setting and roses by Sarah
Gorgeous red table setting using red roses to elevate it even more

 

Through her clients' celebrations, Sarah and her team become storytellers, deeply connected in the character and essence of each occasion. 

 

Orchid heaven in an event
Orchid and hydrangea heaven in an event decorated by Sarah

 

Join her world of events and floral decorations by seeing more on Sarah's Instagram account.

 

Photos by @sarahhaywoodweddings

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