Rose Born Free travelled the world to make his name and will keep on doing just that. Shine! For designers, receiving Rose Born Free was a delight—the almost thornless gem with a striking, fierce red color. A must-have addition to any assortment.
Here's What the Designers Say About Rose Born Free
Mary McCorcle from Studio Brambels unpacked the stunning Born Free roses and immediately saw their potential. Their vibrant color and unique shape made them a joy to work with, and she set out to create a design that captured their playful nature.

The process was captured in a reel that showcases just how fun and dynamic these roses can be. Their versatility allows for endless creativity, whether used in structured arrangements or more organic, free-flowing designs.
Nancy White made a bouquet with the Born Free Rose; she wrote her own blog about it, too. You can read it in the next chapter.

Bonus Born Free Fact: Almost 100% Thornless
Beyond its striking ruffled petals and flat buds, the Born Free rose offers another remarkable advantage—it is almost thornless. This makes it a preferred choice for florists and consumers, as it allows for easier handling and arrangement without the risk of pricks or damage to delicate blooms. The near absence of thorns enhances its appeal in bouquets and luxury floral designs, ensuring a seamless experience from harvesting to display.
The bright-red Born Free rose is bred by De Ruiter Innovations, whose vision is to optimally serve every link in the floriculture supply chain, from grower to florist.
Meanwhile, floral designers Nancy Zimmerman, Holly Berry, Patience Pickner, and Tricia Won received their Born Free roses later than expected. Despite the delay, their testimonials speak for themselves, highlighting the flower’s exceptional quality and beauty:

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Nancy Zimmerman: “I wasn't there to wait! But the neighbouring florist who picked them up from my place wrote me: These roses are truly something special. The way they open and hold their shape is incredible.”
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Holly Berry: “Their color is so rich and inviting. I was not at the office, but the people who were there enjoyed two full weeks of shining beauty! Exceptional!"
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Patience Pickner: “The moment I unwrapped them, I could see it could have been my favorite. When I see all the pictures of how well you can flex it, and how it looks, I will buy this rose, Born Free!
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Tricia Won: “They brought so much life to my bouquet. It’s a rose that tells a story just by being in the bouquet.”

Flowers by Julia Rose to New York and Peter van Delft to Romania
In addition to these designers, there was, of course, Julia Rose and Peter van Delft. Flowers by Julia Rose traveled to New York to make floral couture and walk the runway with it. That worked out great! More about this will be shared in an upcoming blog.
Also, Peter van Delft, Thursd's influencer and social media guru, traveled to Romania to see how Nicu Bocancea of Floraria Iris managed to work with this stunning beauty: the Born Free Rose.

Born Free continues to inspire designers with its beauty and adaptability. Each new set of hands it reaches adds another layer to its story, proving that this rose is more than just a flower—it’s an experience.