‘Brilliant Selection’ is the name as well as a new standard for a cut flower rapidly increasing in popularity among florists and consumers alike: the bouvardia. The revelation? Well, here it is: Kwekerij Chrywijk is the only nursery in the Netherlands to grow single-stemmed bouvardia. In other words, every cutting yields just one flower stem that displays excellent quality characteristics previously impossible to achieve by conventional production methods.
Collaboration with Royal Van Zanten
Over the last few years, Kwekerij Chrywijk worked closely with the plant breeders at Royal Van Zanten to improve the quality of its cutting and optimize cut flower production. Both of these processes have now been aligned so perfectly that the final product is absolutely spectacular: one sturdy stem topped by a massive flower cluster which is now being marketed under the name of ‘Brilliant Selection’.
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