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Begonia head design with Sanita Cipruse for Koppe Begonia
Begonias Have Never Looked This Stylish or Unexpectedly Creative Three fresh floral designs that makes this classic plant feel right at home in 2026.
Bouquet Greens Framework Toolbox Adomex
Inside the Green Toolbox of a Modern Florist Greens do far more than fill space. Discover how foliage provides structure, texture, movement, and personality to any arrangement.
Rosaprima wedding palette
Three Wedding Color Palettes From Rosaprima for the 2026 Season A focused selection of rose varieties shaped around the color directions defining wedding floristry for this year.
Breeder United Selection’s Rose Red Love Is the Premium Red Rose You Need for the Wedding Season, Valentine’s Day, Mother’s Day, and Other Celebrations
Red Love, the Premium Red Rose Perfect for All Those Special Occasions This variety from breeder United Selections has a rich, deep red color known to hold its tone from when it opens, for as long as it is used in bouquets, vases, designs, or arrangements.
Cut Flowers Roses
Jul 08 | 6 min read
Chrysanthemum week
Do You Know What's Almost Here? Chrysanthemum Week in Colombia! Organize your trip with time because this event is a must-attend in the floral industry, marking week 35 as one of the most important in the floral calendar.
78th AIPH Annual Congress’ Professional Visits Take You Inside Italy’s Best Nurseries
78th AIPH Annual Congress’ Professional Visits Take You Inside Italy’s Best Nurseries These tours afford the delegates a firsthand look at this country’s horticulture proficiency across different metrics, including scale, scope, style, and specialization.
Krisztián Kövér’s Botanical Structures Design Collection Features Marginpar’s Sustainably Grown Summer Specialty Cut Flowers Bringing Out That Summer Feel.
Krisztián Kövér’s Botanical Structures Accentuate Space, Rhythm, and Sustainability The designs in the collection feature specialty summer cut flowers from grower Marginpar. They subtly radiate and bring out an element of that summer feel.
Majorelle gardens
10 of the Best Botanical Gardens in the World These horticultural wonders beckon us with their captivating beauty and offer a glimpse into the rich tapestry of plant life that adorns our planet.
Travel Remarkable
Jul 08 | 7 min read
flower garments
How Antoni Gaudí's Architecture and Flowers Found Their Way Into Schiaparelli Haute Couture Flowers' diversity, complexity, and endless variation remain a constant point of reference across couture, art, architecture, and design.
Floral Art Remarkable
Jul 08 | 3 min read
Why Are Orchids Considered Luxury Flowers?
Why Orchids Are Often Considered Luxury Flowers Their premium quality is an idea set in history, elaborate biology, and the demanding logistics required to bring these stunning flowers to market.
IFA Meet 8 Feature Image
IFA Meet 8 Returns to Delhi, Bringing India’s Floral Community Together IFA Meet 8 will take place on 18–19 August 2026 at The Tivoli, Chhatarpur, Delhi, bringing florists, designers, growers, traders, and floral business owners together for two days of learning, networking, and community growth.
Floral Events
Jul 08 | 7 min read
Black Dahlia Flower
Cracking the Mystery of the Black Dahlia Flower Uncover the dark beauty, meaning, and popular varieties of one of floristry’s most mysterious flowers.
Cut Flowers
Jul 08 | 8 min read
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